Touting it as a “way to have a piece of history” the Miami Marlins are selling $15 tickets to yesterday’s no-hitter by Henderson Alvarez. The tickets will be on sale for not only Monday, but until Sunday, October 6th at midnight. The club is selling the 9,100 unsold tickets left for the game. The official box score for the game was 28,315, but the Marlins appear to be back-dooring in extra numbers and revenues with the tickets being sold after the fact. The Marlins did not sell out one game this season.
The Marlins finished second to last in league attendance this year with an average of 19,584 but will be trying to nudge that up as any tickets sold—even the ones for the no-hitter sold after the season is now completed —will count as paid attendance. In doing so, the Marlins are artificially inflating their attendance. The club currently will end the season with the worst attendance decline in the second season of a brand new ballpark since 1992 when Bud Selig took over as commissioner.
This isn’t the first time the Marlins have artificially inflated their attendance numbers. The club sold tickets after Roy Holladay of the Philadelphia Phillies pitched a perfect game in 2010 that was played in Florida.
Maury Brown is the Founder and President of the Business of Sports Network, which includes The Biz of Baseball, The Biz of Football, The Biz of Basketball and The Biz of Hockey. He writes for Baseball Prospectus and is a contributor to Forbes. He is available as a freelance writer. Brown's full bio is here. He looks forward to your comments via email and can be contacted here.
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