With the Texas Rangers going to the World Series last year, and currently sitting atop the AL West, 3.5 games up on the Angels, interest in the team is riding high.
Case in point, the Rangers’ 2-0 victory over the Tampa Bay Rays Tuesday night produced the team’s highest television rating of the season and the fourth best of all-time on FOX Sports Southwest, according to Nielsen Media Research.
The game averaged a 7.0 household rating and a 12 share in Dallas-Fort Worth, topping the previous season high of 6.4 on Aug. 18 against the Los Angeles Angels.
An average of 181,600 Dallas-Fort Worth homes watched Tuesday’s game. It was the most-watched program in the market from 8:00-10:15 p.m. when it averaged a 7.5 rating (194,850 homes), and finished as the No. 2 program of the night behind CBS’ NCIS (7.3).
Tuesday night’s rating ranks No. 4 on FOX Sports Southwest’s Rangers’ all-time list behind a 9.3 on Aug. 11, 2010 vs. the New York Yankees, an 8.0 on Aug. 10, 2010 vs. the New York Yankees; and a 7.3 on Aug. 25, 2010 vs. the Minnesota Twins.
For the season, Rangers games on FOX Sports Southwest are averaging a 3.9 rating, a 10% increase over last year’s season average at this point of the season.
Maury Brown is the Founder and President of the Business of Sports Network, which includes The Biz of Baseball, The Biz of Football, The Biz of Basketball and The Biz of Hockey, and is a contributor to Forbes SportsMoney blog.. He is available as a freelance writer. Brown's full bio is here. He looks forward to your comments via email and can be contacted through the Business of Sports Network (select his name in the dropdown provided).
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