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As David continues to look forward to possible attendance trends he's wound his way through the AL East (see the Yankees - Red Sox - Rays - Orioles - Jays) and the AL Central (see the Kansas City Royals, the Chicago White Sox, the Minnesota Twins, the Cleveland Indians, and Detroit Tigers). Today he starts with American League and specifically, the AL West -- Maury Brown
Team: LA Angels
2009 Total Attendance: 3.24 million
2009 Average Attendance & Sell-Thru: 40,004 (88.8%)
2009 Record: 97-65, Lost in ALCS
2010 Total Attendance: 3.25 million
2010 Average Attendance & Sell-Thru: 40,133 (89.1%)
2010 Record: 80-82, Missed Postseason
Looking ahead to 2011……
Notable offseason addition/subtractions: Acquired Vernon Wells via trade
Interleague LY: Los Angeles Dodgers, Milwaukee Brewers, Colorado Rockies
Interleague TY: Los Angeles Dodgers, Atlanta Braves, Washington Nationals
April/May Games: 13 in April, 13 in May in 2011 vs. 17 in April and 12 in May in 2010
Holidays: Home - 4/24 Easter, 5/8 Mother’s Day, 7/4 Independence Day, & 9/5 Labor Day Road - 6/19 Father’s Day
Overall Outlook: This year looks to be the end of a great run for the Angels at the box office. After making the postseason in 6 out of 9 years, last year they were lapped by the Rangers on the field. Additionally, it appears the A’s have the young pitching to compete again the division. Last year, the Angels hosted the All-Star game as well which was a huge boost to ticket sales. Tack on a worse interleague schedule it’s a recipe for a lot of lost revenue at the box office this years. It appears they made a run at Carl Crawford although were outbid by the Red Sox by over 35 million dollars. Their big move turned out to be a trade for Vernon Wells. With their best player, Jered Weaver, 2 years from free agency with Scott Boras their window is closing. I predict the largest decrease in attendance in baseball for the Angels with a minimum of 10 percent dip in attendance and an even larger decrease in revenue.
David Simmons is a graduate of the University of Central Florida who worked in the front office of the Los Angeles Dodgers over 4 seasons. He has a decade of ticketing experience and currently resides in Baltimore. You can follow David on Twitter @davidesimmons
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