With many clubs starting to announce ticket prices for the ’07 season, the Brewers and the Braves see adjustments to pricing.
The Milwaukee Brewers announced that they will keep prices for full or partial-season packages at ’06 prices, but that individual games throughout the season would increase an average of 7%. The freezing of prices would also apply to variable pricing games, which are considered to be premier marquee match-ups.
This method being used by the Brewers continues the trend of MLB clubs of working to expand long-term investments through full or partial-season plans.
As reported by the Milwaukee Journal-Sentinel:
"Sixty or sixty-one of our games have some kind of discount or savings component," Schlesinger said. "We have a lot of different programs, such as seniors' and kids' discounts. We are still one of the best bargains in sports."
There will be 10 marquee games in 2007, including opening day on April 2 against the Los Angeles Dodgers, the six games against the Chicago Cubs and the Aug. 14-16 series against the World Series champion St. Louis Cardinals.
As with other professional sports franchises, the Brewers are trying to increase their season-ticket base. The decision to freeze season-ticket prices at 2006 levels is a way of attracting fans.
The cost for seats at Miller Park for the Milwaukee Brewers in the 2007 season. Included are marquee-game prices, individual-game prices (with increases from last season) and per-game season-ticket prices.
|Type of seat || Marquee || Individual || Season|
|Field Infield Box ||$50 ||$42, up from $38 ||$35|
|Field Outfield Box ||$42 ||$33, up from $30 ||$26|
|Loge Diamond Box ||$45 ||$36, up from $33 ||$30|
|Loge Infield Box ||$40 ||$32, up from $30 ||$25|
| Loge Outfield Box ||$32 ||$24, up from $22 ||$20|
|Terrace Box ||$23 ||$18, up from $17 ||$14|
|Terrace Reserved ||$18 ||$13, up from $12 ||$8|
|Field Bleachers ||$20 ||$16, up from $15 ||$10|
|Loge Bleachers ||$20 ||$16, up from $15 ||NA|
|Bernie's Terrace ||$12 ||$5, no change ||NA|
Source the Milwaukee Journal-Sentinel
As for the Braves, they plan on raising prices on most seating at Turner Field with increases from $1 to $7 on single-game tickets and $1 to $3 per game in season-ticket packages. As with the Brewers, the Atlanta Journal Constitution reports:
Season-ticket prices remain discounted vs. single-game prices. The dugout-level seats that cost as much as $60 on a single-game basis will cost $48 per game in season-ticket packages, up 7 percent from $45 last season.
Braves senior vice president of sales and marketing Derek Schiller said about 30 percent of Turner Field's seating inventory will not change in price. Most of the unchanged prices are for seats in the upper deck.
Including those seats, the Braves figure their average ticket price will go up by less than $2, Schiller said. But the team can't determine its exact average price until it knows how many seats are sold at the discounted season-ticket prices, he said.
Like last season, the Braves are offering a "buy two full season tickets, get two free" deal in the terrace reserved and Lexus pavilion sections. Also, the team again is offering $249 season tickets in the upper pavilion section in right field — $3 per game for 83 games, including two exhibitions.