Starting this baseball season, Time Warner Cable subscribers who receive the YES Network in the Yankeesâ€™ home broadcasting territory will be able to purchase a package of YESâ€™ New York Yankees game telecasts for live inmarket online viewing.
The Yankees on YES Live Game Streaming in-market package will launch in conjunction with YESâ€™ Sunday, April 4, season-opening Yankees-Red Sox telecast (8 pm ET). YES Network will offer the package to eligible Time Warner Cable customers for $69.95 for the entire 2010 regular season, or $19.95 for any 30-day period this regular season. All games will be delivered in true high definition, the highest-quality live streaming as pioneered by Major League Baseball Advanced Media.
Time Warner Cable joins Cablevision and Verizonâ€™s FiOS service in the distribution of YES telecasts for viewing live on broadband this season. Registration commences today for the more than six million eligible subscribers of Cablevision, Time Warner Cable and Verizon FiOS.Â Customers can purchase a package of all of YES' 127 regular season Yankees telecasts for $69.95, or can pay $19.95 for any 30-day period.
YES Network will allow eligible Time Warner Cable customers to purchase this package and use high-speed Internet access to watch YESâ€™ Yankees telecasts live on their computers throughout the Yankeesâ€™ entire home broadcasting territory. They also will be able to watch YESâ€™ Yankees telecasts live on laptops or other portable computers via WiFi. Time Warner Cable has reached an agreement with the YES Network to cooperate with Major League Baseball Advanced Media to ensure that only eligible Time Warner Cable customers may subscribe to the package.
The YES Network, the most-watched regional sports network in the nation the past seven years, and Major League Baseball Advanced Media reached a multi-year agreement last year paving the way for YES to launch in-market streaming of its Yankees telecasts in partnership with YES affiliates.
Beginning immediately, eligible subscribers can review FAQs for the product and purchase Yankees on YES Live Game Streaming at Yankees.com, YESNetwork.com,Â Optimum.net (for Cablevision customers) andÂ Verizon.net/YES (for Verizon FiOS customers).Â The YES Network and Major League Baseball Advanced Media reached a multi-year agreement last year paving the way for YES to launch in-market streaming of its Yankees telecasts in partnership with YES affiliates.
Source: Time Warner, MLB Advanced Media
OTHER NEWS FROM THE BUSINESS OF SPORTS NETWORK
(THE BIZ OF HOCKEY)
Maury Brown is the Founder and President of the Business of Sports Network, which includes The Biz of Baseball, The Biz of Football, The Biz of Basketball and The Biz of Hockey. He is available for hire or freelance. Brown's full bio is here. He looks forward to your comments via email and can be contacted through the Business of Sports Network.
Follow Maury Brown on Twitter
Follow The Biz of Baseball on Twitter
Follow the Business of Sports Network on Facebook