free viagra samples moneyback levitra 20mg kaufen tizanidine 4mg tablets rabeprazole generic for aciphex cialis hello big boy effect spiriva side effects if swallowed insulin glargine human tadalafilo generico arthritis in hands and wrists what is diamox sequels 500mg used fordianabol viagra ads on xm radio jasmine tridevil photos irbesartan hctz antabuse drug info allopurinol medication classification natural viagra substitute gnc eulexin flutamide pcos weight keppra manufacturer coupons aldactone 100 mg citrate of magnesia buy hydrocodone cough syrup online www viagraforsaleaustralia stromectol bestellen over the counter prednisone cream garlic shrimp recipe with rice buy metformin hcl 500mg viagra types femara letrozole for ovulation kmart pharmacy generic list can i take ibuprofen with buspar nautisol 5mg lopressor medications nexium 18 dollars a month promethazine codeine cough syrup buy generic cialas on line cheapest sildalis 120 mg vyvanse anafranil drug flagyl dosage for bv thyroxine levels newborn bayer binotal 1000 clobex spray coupon offer cipa pharmacy price viagra male enhancement drugs prilosec non prescription drug coupons pravastatin sodium 20 mg side effects risperidal without prescription etodolac side effects doctor pramipexole 0.25 mg shortage of clomid best rx life ritalin vs adderall for narcolepsy kemadrin injection fast viagra shipping usa dicyclomine 10mg information for allopurinol medications himcolin gel buy store online site dura dapoxetine generico viagra soft cialis black how to get high on buspar androgel side effects medication amermycin 100mg zoloft renagel prescribing information sominex side effects doctor noroxin antibiotic for sinus coupon for free combivent inhaler permethrin 10 mixing instructions for horses pharmacy canada 24h alesse birth control cipla india medicines pharmacy around the world buy seroxat online no prescription frases de futbol femenino pastillas cialis de canada acyclovir medication ciales cooperativa abraham selipran alza la pressione zineryt prospector bayer viagra for sale in boston lotrisone cream over the counter alternative perdorimi i viagra viagra online europe tizanidine hcl 2mg used for milanuncios granada empleo cheap viagra pills for sale lialda prescribing info mesalamine genrric sildalis zetia medication what is it for viagra 50mg or 100mg estrofem online biocef und viagra leukeran side effects in cats obetrol history levothyroxine for sale reminyl side effects forum what is betagesic increasing testosterone naturally for men malegra dxt reviews jasmine mickael jordan boyfriend lisinopril 20 mg picture septra ds antibiotic treatments maxalt for uninsured conditioning cleanser para k sirve exelon discounts seropuel for sale types of cialis female viagra without a doctor prescription rumafen diclofenac sodium 50mg treatment venlafaxine er 37.5mg side effects la marathon aldactone for hair loss in women reviews adderall xr side effects anger generic cialis garantito cicloferon aciclovir spray topiramate medication side effects cozaar no prescription phizer viagra for sale depakote er 500mg medication side effects kenacomb otic ear drops baclofen side effects tamsulosin side effects mayo clinic lamotrigine side effects in women synthroid medication dosage insurance auto auctions portland oregon vrdrug complaints against companies viagra pills best price german remedies lumigan discount coupons aricept donepezil buy prednisone no rx levitra dosage recommendations estrofem 2mg prices anxiety disorder symptoms in children seroxat cr 12 5mg percocet generic viagra by phone zoloft for anxiety and panic attacks deficiency of the kidney orderpharma ukraine vitamin b12 foods ativan half life hours generika viagra metrotab 400 bad increasing semen volume in men cialis on line acquisto sicuro luvox generic name glyprin aspirin 81mg canadian walgreens online buy amoxicillin online canada toronto avana at the rim apartments san antonio buy salbutimol lisinopril dosages available pletal generics flagyl antibiotic infection folcres mexico flag viagra mailing list evista medication coupon clomiphene 60 pills 25 mg no script usa apetamin weight gain pills dapoxetina generico low cost levitra cialis viagra cialis from usa rogaine 5 minoxidil for women side effects glipizide medication classification lipitor side effects muscle pain lawsuit levitra side effects doses vendita di viagra online lasix amazon baclofen 10 mg street value paracetamol amantadina clorfenamina xanax and alcohol interactions revatio medication pulmonary hypertension tadalafil 10mg side effects buying antibiotics online from canada biaxin antibiotic dose cealis generic daily viagra use arimidex bodybuilding cycle kamagra oral jelly uk suppliers prednisolone acetate ophthalmic suspension generic brand ibuprofen 600mg tablets arava side effects side effects inderal side effects sleep ampicillin for acne side effects pilocarpine drug classification maİthotrexate et clomid entocort medication manufacturer buy quetiapine prednisone 5mg dose pack directions omifin clomifeno promethazine tablets 25 mg tamsulosin 0 4mg contact rayhhealthcare fosamax 70mg patientsfrosinorfrumil side effects of citalopram hydrobromide side effects canadian superstore pharmacy reviews cialis professional master card vigra for sale naprosyn 500 mg tab can fluconazole 150 treat jock itch generic cialis ordering does cialis have a shelf life rabeprazole side effects 5mg propecia trusted pharmecies uk suppliers of amoxicillin viagra us made sales extenze commercial infomercial brigitte tadalafil 20mg canada pharmacy technician letter therapeutic research elocon mometasone furoate lotion wellbutrin withdrawal how long singulair over the counter get a prescription for viagra online lexapro withdrawal symptoms side effects forum viagra mail order no prescription ornidazole side effects rocaltrol 0.25 mg buy cheap viagra from india losartan potassium 25mg side effects cheap finasteride 5mg imitrex generic name what is betagesic tabletsbetaprofen curacne wikipedia encuvarlix generic propecia sales hydroxyzine side effects in dogs i want ot buy viagra lamisil side effects liver viagra no prescription medicine online order viagra online mastercard shortage of prevacid meaning of duphaston medicine norstan apparel shops xenical reviews orlistat vytorin side effects long term eprostol misoprostol 200mcg tablete za mrsavljenje tomato crestor medication assistance program reliable site for viagra tabletten zum abstillen nach viagra shipped from canada remeron dosage strengths spiriva patient assistance application sildenafil citrate tablets 100mg side effects asacol medication levitra professional generic order prozac without a perscription cicloferon aciclovir cream 5 fluconazole 200mg clozapine medication administration asthma treatment machine doxycycline online ship to uk medrol dosepak side effects zantac coupons savings what is the price for cialis penis growth oil levlen ed instructions florida cialis baytril for dogs antibiotic caffeine anhydrous usp lexapro coupon 2012 nitrazepam for sale 100mg sildenafil tablets doxycycline jerawat epanutin capsules 100mg prednisone dosage poison ivy children buy cialis canada anxiety attacks while sleeping viagra ohne kreditkarte kaufen entocort colitis still flare cheap tamsulosin septra ds 800 160 side effects made in england viagra viagra in pakistan stores maxalt mlt 10 mg od tablets trileptal dosage for children bipolar universal drugstore revatio 20 mg side effect donormyl blue reviews can i get chlomid to buy in ghana trusted online vicodin prescriptions without a script is zovirax over the counter bystolic coupon card levitra pharmacy doxazosin mesylate 4 mg side effects linezolid zyvox sucralfat rezeptfrei epamin fenitoina how much does it cost for amo awc drugstore legal viagra usa aricept drug manufacturer 7 second pill lasix and potassium ratio wo kann ich kamagra oral jelly kaufen lavitra canadian drug order side effect of zentel worm medicine non generic cialis in usa propecia post delivery irbesartan side effects skin medrol 4mg dosepak 21s side effects pregnant with twins week by week buy cheap generic viagra ventolin side effects wikipedia telefoane si tablete de vanzaretadacip amitriptyline hydrochloride buy 1715 ed pills online legal cheapviagra from india non prescription 400mg viagra imigran gelap di cianjur eldepryl dosage of tylenol aciclovir crema para que sirve drugs similar to astelin flagyl 400mg tablets how to get albuterol little script meclizine 12.5 mg for vertigo medameds rapidshare download cyclidox tablets for sale common synthroid side effects medication dyazide side effects drugs where can i buy alli weight loss pills olympic china vardinafil propranolol for anxiety drug doxepin medication for itching next day generic viagra primox portable air where to buy viagra online forum clavaseptin 500mg ibuprofen minocin antibiotic 100mg medoflucon 150mg proper dosage for propecia viagra brand for sale tinidazole dosage in children buy generic viagra fast delivery cheap viagra in australia levamisole dewormer sheep diovan without prescripyion cialis acquisto sicuro lortab hydrocodone motrin 800 side effects ventolin buy ireland finasteride 1 mg without prescription biaxin xl nexium ordering no prescription propecia on the phone order renagel medication doctor propecia dosage form diovan blood pressure medicine manufacturer buy lasix online europe trileptal 300mg 5ml effexor and weight loss side effects online viagra 100ml antibiotics for sinus infection while pregnant buy anafranil 10mg xanax dosage information alprazolam printable synthroid coupons tofefanil without a precscription adalat desi tashan canadian pharmacy nizagara promethazine with codeine syrup medication viagra sans ordonnance pays suisse trusted viagra sites januvia and pancreatic cancer incidence canadas rx no prescription paypal neurontin gabapentin for anxiety bull 100tablets costco auto program car buying ivermectin for cats dose prednisone pharmacy for pets artane medication for dogs pilexil spray paint ospamox 1000 mg prospectors doxycycline 100 mg for dogs fertility pills online betaprofen fc400g meclizine buy online can i buy provera over counter valacyclovir generic when is nexium going generic is prinivil generic for lisinopril enalapril 10mg for dogs starlix nateglinide how to use pulmicort inhaler medication cheap site viagra zanaflex tizanidine vs flexeril humalog no prescription propecia generic date 2012 citrate of magnesia laxative bottles atepros 50mg anavar dopareel tablets 7 5 high school rocket power full episodes digoxin drug interactions discount xenical colchicine perscription on line januvia merck buy viagra pill bupropion 300 mg no prescription clavamox dogs treatment zofran odt 4mg for children medsindia reviews antibiotics online prevacid solutabs for infants vimax detox and raspberry ketones diane kruger bikini suhagraat ki starting kaise se hoti hai meri cheap on line generic cialis mobic 7.5 viagra in switzerland list of online pharmacies in india laxifen dosis hydroxyzine pamoate 50mg side effects buy flagyl online dogs buy cheap viagra online usa what is desyrel side effects progesterone levels during pregnancy 7 weeks meclizine antivert buying cialis online safe costco black friday 2015 deals adipex reviews 2015 value pharmaceuticals scam ddose pack canada pharmacey suhagra 50 advantages of technology viagra online in spain progesterone cream side effects in men vermox 100mg reviews lidocaine side effects big sky pharmacy canada didi ki suhagraat amerimedrx discount tire renagel patient assistance program mex select viagra products vpxl cheap cyclidox tablets for toddlers costco pharmacy prices bupropion tablets tablete ieftine preturi cialis bill me later aldacton from canada ebay precio de la ciales walgreens weekly ad starting august 12 dynamogen syrup movie ritalin side effects children adhd free cialis price viagra at walgreens how to prevent anastrozole side effects in women coumadin levels inr cost of 100 mg viagra trustworthy online drug stores flexidol relax accion terapeutica veterinaria risnia syrup bottles therapy appointment scheduling software does generic viagra work forum isoniazid pronunciation of medical terms motilium new zealand pharmacy side effect of perkinil tablet pc tadalafil kaufen in deutschland buy cialis 20mg zovirax price philippines acquisto viagra paypal erectalis tadalafil side clindamycin for dogs with uti propecia cheap online india zoloft dosages for children letrozole sale celexa for anxiety medication cialis for sale australia canadian generic cialis como usar cytotec valtrex side effects valacyclovir degra 100 diflucan information clonidine 0 3 buy online order armor thyroid mail terbinafine 250mg side effects lexapro reviews septilin price in india atenolol chlorthalidone tenoretic usa online pharmacy paroxetine viagra online canada overnight canada pharmacy online alli diet pill diamox 500 mg price buy accutane cheap ann summers drugs sertraline hcl 50 mg tablets is rxrelief card legitimate prednisone tablets for sale sildenafil citrate 100mg tab prices digoxin drug prices advair diskus coupon program viagra pay on invoice uk cialis 20mg malaysia sinequan doxepin and weight gain kroger pharmacy prices where to buy clomid online bodybuilding zestril side effects dose zocor side effects simvastatin memory amoxicillin order from canada augmentin 875 mg and alcohol photos of flomax side effects medication doxycycline for dogs medication
Home Maury Brown Japanese Promotional Baseball Products Coming to U.S.

Like Shoot to Thrill - An AC/DC Tribute on Facebook!

An authentic tribute of AC/DC that covers the best of the Bon Scott era and the best of Brian Johnson's material

Who's Online?

We have 416 guests online

Atom RSS

Japanese Promotional Baseball Products Coming to U.S. PDF Print E-mail
User Rating: / 1
PoorBest 
Written by Maury Brown   
Wednesday, 05 March 2008 22:08

7th Inning Stretch BalloonsThe band strikes up the team fight song. Fans, adorned in team colors, chant from “V-megaphones”, while others bang on drums in support of their team. At a key point in the game, balloons are blown up and released simultaneously, creating a wash of color.

No, you’re not at an NCAA football game; you’re at a baseball game in Japan.

And while the culture at a baseball game may be different in the countries, the way promotions are done in Japan may be a great untapped resource for American baseball, especially at the minor league level.

Minor league level baseball is a different entertainment package than its big league counterpart. There, the players are the key marketing factor. In the minors, it’s a matter of reaching out at all levels.

As Merritt Paulson, the owner of the Triple-A Portland Beavers said at a luncheon this past week, "We don't have the marquee athlete to market.”

Instead, as Paulson noted, you sell it all: the chance to see players moving up or down from the big leagues, the more intimate feel of a smaller ballpark, where there is more accessibility. And, there are the promotions.

Ask any minor league owner/operator, and they’ll tell you that promotions are a big part of their business. Look at the attendance on days where a cap or tee-shirt is given out at the door, or, when it’s bobblehead day, and you’re bound to see spikes. The minor leagues pack promotion days in as often, and as inexpensively as possible for good reason: they draw fans through the turnstiles.

Sharo Shangyo - World Sporting GoodsIs it any wonder that creative companies such as Plan B. Branding devote rankings each year on how effective minor league promotions are, and which of them are giving the biggest bang for the buck? And, in a search to offer something totally new, how about promotional ideas from Japan that might transfer over to the American market?

For at least one company from Japan, they’re not waiting to have America approach them, they are coming to America.

Select Read More to see what kinds of promotional products from Japan might be coming to America

Baseball Fortune TellerSharp Sangyo Co., Ltd, a company that started manufacturing and selling commemorative gifts for Japan’s National High School Baseball Tournament in the mid-1960s and is now the leading manufacturer and seller of sporting goods and souvenirs in the country. Katz Murai, the overseas sales representative for Sharp Sangyo is working to promote their unique products in America, and had a booth at this year’s Winter Meetings in Nashville. When asked what products seem to be the best received so far in America, Murai said in an email interview with us, “Right now, Minor League teams seem to be most interested in the "Jet balloon (7th Inning Stretch Balloon)" and "Baseball Fortune Teller".

What is the Baseball Fortune Teller? It’s a different take on the “8-Ball” where you ask a question, and flip the 8-Ball over to get the answer, only baseball-styled.

With Murai coming to the US to market Sharp Sangyo’s products, there is a case of offering the new, but offering products that are different than what the US market gravitates toward – a bit of a marketing dilemma. “Occupying the biggest share in sales of baseball merchandise in Japan is the cheering goods such as Megaphones (noise makers), Mini-baseball Flags, V-megaphones, 7th Inning Stretch Balloons, etc., while I think the item that occupies most shares in sales in the United States is apparel,” Murai said.

And while a baseball fan in America buys a jersey or cap and wears it as casual wear, fans in Japan approach it somewhat differently. “Most of people buy their favorite team’s replica jersey and wear them on and cheer their favorite team at the stadium,” Murai adds. “I think this is a characteristic difference between American and Japanese fans. Japanese fans usually like to get united; they tend to do something by group.  They want to give support their own favorite team with a companion who likes a same team and wear their team replica jersey on the game-day. I think this is their motivation to buy their favorite team apparel.”

Sharp Sangyo sees real potential in America with the identification of team brand that is so prevalent in Japan. Murai says that Sharp Sangyo is looking to do product development and research on which products have never quite taken root on American soil and develop symbolic goods and other cheering items that consider the character of each team’s community and the team.

V-MegaphoneSharp Sangyo hopes to make deep in-roads at the minor league level over a few years, and work to eventually break their products into MLB, building up acceptance of the Japan based products along the way. To help that effort, Sports World Entertainment, Inc. out of Frederick, Maryland is assisting in distribution in the U.S.

“Our company creates an atmosphere where American fans enjoy their entire baseball experience,” Murai says.

With the buzz that has come from these Japanese products, a new twist on the baseball experience for Americans could come from a non-traditional source. When clubs, especially at the minor league level, are looking for something new that will pull you into the ballpark… Well, it doesn’t take a Baseball Fortune Teller to see that a team is going to take chance with some of these products from Japan, and who knows? It might well turn into marketing gold and a new way at taking in the ballgame.


Maury Brown

Maury Brown is the Founder and President of the Business of Sports Network, which includes The Biz of Baseball, The Biz of Football, The Biz of Basketball and The Biz of Hockey. He is also a contributor to Baseball Prospectus, and is available as a freelance writer.

Brown's full bio is here. He looks forward to your comments via email and can be contacted through the Business of Sports Network

 
 
Banner

Poll

Should MLB Force Jeffery Loria to Sell the Marlins?