cialis generika ec karte vitamin shoppe valium and alcohol withdrawal viagra professional shop meds buy doxepin no prescription is flagyl sold over the counter ritalin side effects adults celebrex medication information order viagra with paypal bisoprolol fumarate beta blockers claritin d coupons allergy prezzi del viagra adalat serial full episodes no prescription medications ranbaxy laboratories ltd products seroflo side effects buy brand levitra online cheap benazepril without prescription reglan lawsuit update 2013 mobicool mini fridge malaysia price order synthroid online no prescitption lipitor and diabetes cialis c20 online xenical over the counter prescription nizoral shampoo 2 generico de ciprovit cialis online buy name of viagra tablet in india duvadilan indications tablets generic viagra online purchase baclofen bystolic 10 mg side effects rocket launch wallops island how much meclizine for vertigo biaxin canada allopurinol 300 mg $4 prescription list synthroid medication coupons weaning off celexa side effects weight gain florinef 0.1 mg picture obat ciprofloxacin buy effexor xr without prescription viapro ingredients in meth prevacid coupon $5.00 cephalexin for sinus infection dosage periactin online order primatene mist canadian pharmacy amantadina clorhidrato de fenilefrina zetia generic available generic mexican viagra vitamix 7500 vs 750 medstore online reviews xanax alprazolam 0.25 mg paroxetine hcl 40mg information seroxat cr 12 5mg melatonin binotal ampicilina capsulas zentel prospect pret paroxetine hcl 10mg 5mg does generic accutane work insulin injection sites for dogs olanzapine side effects viramune manufacturer lynoral ingredients for lasagna viagra tablets available in chennai aprovel irbesartan asthma symptoms in adults with cold sweat feet and hands cozaar medication picture yp healthcare compare nizagara 100 mg and viagra lantus insulin glargine metpamid ampul fluconazole 100mg side effects 500 mg viagra buy wellbutrin overnight shipping purchase viagra from canada viagra online diagnosis pfizer viagra pharmacy antibiotics from canada for sale cardizem drip for atrial fibrillation topiramate for migraine headaches betnovate cream for acne lialda side effects hair loss ventolin hfa my canadain pharmacy arava side effects rheumatoid arthritis viagra via canada leconfield castle yorkshire augmentin and alcohol antibiotic doxycycline cost without insurance citalopram no prescription co aprovel 150 mg order tiniclazole online usa torsemide brand names dermasone cream 0.025 zanaflex side effects habit forming geriforte ingredients to die pfizer animal health careers buy eurax cream extenze side effects revealed extenze glipizide dosage range mutabon acquisto suhagrat mnany ka tareka orslim orlistat reviews diprosone 0.05 cream parcopa prescribing information canadianpharmacyxenical 120mg zithromax pills for dogs zetia 10 mg price renova cream coupon percocet 5 325 street value levitra professional kaufen does buspirone get you high prednisone buy no prescription viagra online pharmacy reviews 2013 nexium side effects podofilox solution for sale reglan side effects medications lady era pills red 7 second pill thyroxine free direct test results arthritis of the spine symptoms aciclovir tabletas 400 mg en espanol www canada rx connection marcumar therapy 2000 trazodone medication information hoodia p57 ingredients hytrin generic names minocin drug allergy aleve d sinus and cold dosage instructions low cost antibiotics canada rxlist drug information pharmaceutical online orlistat 120mg viagra websites kamagra online rx pharmacy epanutin medication dictionary e check hotels hydroxyzine pamoate 50mg used for viagra jelly reviews for men flovent side effects children doxepin for dogs with laryngeal paralysis all needed pills zyprexa 10mg tablet buspar and weight gain permethrin buy online how long for propecia to work trazodone overdose amount nosipren and back pain relief coversyl plus ritalin and alcohol mix champix smoking cessation etodolac er 400 viagra vendita code red 7 seconds spray overnight zoloft super cialis metallica one lyrics oh please buy viagra jelly buy pain pills overnight lidocaine side effects and adverse effects buy cialis online canada pharmacy cialis paypal rogaine reviews yahoo answers canada viagra no presciption do i need a prescription for viagra who sells levitra where can i get vigorex capsulesvigraavigra eurax lotion ibuprofen dosage for adults differin 0.1 gel reviews what pharmacy in the uk sells motilium viagra ordonnancecialis sublingual gland swelling after eating cialis rezeptfrei frankreich lynoral ingredients in meth in there a generic viagra condyline podophyllotoxin solution indian pharmacy online no prescription vente cialis marcumar therapy jobs normal amikacin trough levels eltroxin side effects tablets at walmart lexapro vs celexa drugs generic orlistat 60 mg google flagyl medication octreotide sandostatin side effects online antibiotics ratings mexican drugstore online no prescription pharmacies tadalafil wirkung internatinal medication low prices buy premarin no prescription tenormin 50mg nifedipine ointment for anal fissure xlpharmacy canada post vitamix costco roadshow schedule 2015 what is cefadroxil monohydrate can you get high off etodolac 400 mg medyka przemyska plus ritalin weight loss drugrobaxin how do i order viagra online nootropil piracetam 800mg 240 generic finasteride where to order genuine drug alli stromectol ivermectin head lice cyrux dosis font diazepam information peak time im where can i buy albendazole over the counter apo prednisone no rx viagra similar effect ondansetron odt canadian hydrodiuril patient teaching best place to buy furosemide online propecia reviews for women famciclovir vs acyclovir buylowdrugs coupon code perlutex information technology finasteride generic or brand betanoid syrup normanbetnesol mometasone furoate cream 0.1 brand name salazopyrin medication information fanegada en metros where shold i buy viagra in mumbai cialis online master card buspar 10 mg information lasix no scrip tadalafil 10 mg sunsuria bukit jelutong viagra contrareembolso clindamycin phosphate vagingal cream can i buy priligy online real vigrx plus results tegretol xr and pregnancy avodart online pharmacy rollbox toolbox for trucks phexin dropshippers micardis telmisartan side effects diflucan dosage for oral thrush trental 400mg tablet gpc health canada pharmacy atarax 25mg protonix vs nexium vs prevacid ovral 28 birth control pills what viagra does elimite 5 for lice stilnox cr 6 25 est viagra in thailand provigil online ordering potassium foods for diabetics zovirax cream dosage how much is viagra best place to order generic viagra when is cialis most effective albuterol inhaler viagra for women reviews forum al femminile praziquantel dosage for humans hydroxyzine side effects doctor micardis hct 40mg side effects maxalt generic datemaxaman i need to order periactin where to buy viagra in saint louis mo arthrotec generic equivalent phexin capsule canadian pharmacy uk legitimate site to buy generic viagra all pills shop review viagra cost per 100mg pill can you get antivert over the counter xanax dosage information for children tretinoin uk clozapine teva arimidex for men reviews cialis envoi rapide best online pharmacy to buy zepose lumigan eye drops generic 7 day steroid pack buy online where to buy pills for yeast infection coumadin antidote medication augmentin for strep throat fiberglass ladder perth xylocaine injection purchase diclofenac tablets without prescription sumycin for sale where can i get periactin pills diane neal photos solarteam windesheim irbesartan 150 mg reviews y p healthcare buy propranolol 10 mg buy cortisone injection online ritalin side effects karasahr medication orlistat 60 for sale rx prescription mumbai india viagra on line singapore viagra rebates prozac for dogs aggression diazepam 10mg for dogs vigrande 100mg zoloft increasing testosterone levels in males parcopa orally disintegrating loratadine nemazole without prescription cost of viagra vs levitra vs cialis clomiphene citrate la thuoc gi macrobid antibiotic and alcohol can buy viagra singapore pharmacy wellbutrin side effects hair loss azulfidine long term side effects phiser viagra without perscription tegretol toxicity side effects canada drugs online no prescription elocon cream 1 uses prednisone dht domperidone drug from australia biblical theological seminary buspar buy diabecon dosage for melatonin carafate suspension manufacturer propecia fast delivery liquid cialis dosage cialis discount zithromax antibiotic dosage chart where to buy prednisilone tadalafil bill me later doxycycline 500 mg bayer levitra pills plavix clopidogrel side effects generic cialis daily use price canada mail order nexium legally buy pain medication online liposafe gncc pharmacy 1010 allegra 30 mg tablets presidone on line progesterone cream during pregnancy female viagra tablets ceftin side effects tablets levitra super pro misoprostol induction of labor acnelyse gel nail florinef for neurogenic orthostatic hypotension viagra us pharmacy online no rx pharmacy online in canada valtrex generic cheap costs buy clomid and nolvadex when will viagra prices go down progesterone deficiency vermox over the counter name cialis assistance metazole cream of tartar original nolvadex for sale haldol elderly side effects overdose bupropion hcl 150mg 24hr sa tab sundown natural water pills reviews what works like viagra fungsi obat metronidazol enalapril maleate side effects spironolactone buy were to buy levothyroxine generic viagra in america pharmacies places to buy azithromycin zithromax synthroid thyroid medication side effects comprar viagra con paypal can you get high off ondansetron buy levitra online cheap orderpharma roaccutane 20mg kemadrin medication information best place to buy online viagra donormyl 25mg viagra echantillon gratuit onlinepharmacy kamagra oral jelly tadalafile 60mg nizoral tablets no prescription walgreens take care clinic appointments celexa withdrawal symptoms how long viagra generika telefonisch bestellen kamagra now closed prednisone and alcohol use lantus patient assistance program phone number cheapest no prescription drugs online metformin and pregnancy success stories is it legal to buy viagra online ajanta pharma cheapest place to buy celebrex macrodantin 50 mg artane trihexyphenidyl cipralex antidepressant and pregnancy antibiotics for strep throat during pregnancy subutex suboxone difference tretinoin gel 0.01 reviews how much does cialis for daily use cost can i legally buy canadian drugs gpchealth reviews of fifty over the counter topamax amoxil side effects in children can you buy viagra in the bahamas canadian celebrex tantalum oxide etching arthritis in the knee exercises best prices on prescription viagra a abilify side effects aripiprazole best site for cialis buy viagra with e check online levitra paypal salep elecon strattera vs adderall xr acyclovir online singapore canadian pharmacy home bystolic coupon card with insurance doxycycline for pigeons zyprexa lawsuit diabetes cheap viagra sublingual 100mg for sale kemadrin vs mirapex side flonase side effects in toddler prometrium 100mg cap solvay viagra as sold on xm radio viagra livraison point relais buy dostinex tablets no prescription legimate vipps online viagra different types of cialis clomiphene citrate shop overnight viagra shipping cockapoo dogs for sale in michigan desogestrel in birth controldiclofenac beta blocker inderal and weight gain plavix buy on line no prescription viagra in nepal onadron simple mobile indocin 25mg tid diroton 20mg fentanyl pain patch side effects pregnant cat symptoms cialis tadalafil 80mg doxinyl succinate choline boutique sinequanone paris finax farskforpackad musli cialis precio de 20 mg en usa hydrodiuril manufacturer representative online medicine singapore cost of viagra pills fluconazole for yeast infection of the mouth canadian medical association for cialis bystolic medication dosage order cialis online mh drugs e 20 when should i take cialis vigrx plus coupon code phentermine 37.5 mg canada januvia without a perscription sildenafil citrate 250mg furadonin wikipedia encyclopedia neurontin gabapentin side effects propranolol dosage for social anxiety arcoxia medicine risk unisom sleep aid side effects canada pharmacy no prescription octreotide scan for carcinoid ic doxycycline hyclate keflex side effects cephalexin for dogs cefalexina 500 in english tadalafil 2 5 fast valtrex delivery cialis soft tab 20 vs 40 mg dicyclomine 10 mg capsule side effects medications online no prescription buy la india finasteride 1mg free coupon for cialis aspirin for dogs how much mirapex medication parkinson canada pharmacy blaine wa accutane side effects long term mayo clinic sertraline without prescription albuterol sulfate inhaler historical costs of doxycycline canadian pharma metformin qsymia buy online canada robaxin for dogs and humans amantadine buy online is online rx legal prednisone for dogs over the counter zantac 150 coupons reserach curley hair dianabol steroids before and after propecia cheapest price fertility drugs for sale clomid percocet vs vicodin pain valtrex sold usa metoprolol succinate er 25mg side effects acquistare cialis originale how to use zyban to quit smoking drugstore online coupons codes i want to buy misoprostol tablets buying tadalafil tablets spiriva information cost suprax 400mg for sinus infection regenon romania levitra trial voucher medrol dose pack instructions crestor generic alternative prednisone for dogs medication penegra tablets 50mg commander du viagra
Home Maury Brown Baseball’s High-Octane Love Affair

Like Shoot to Thrill - An AC/DC Tribute on Facebook!

An authentic tribute of AC/DC that covers the best of the Bon Scott era and the best of Brian Johnson's material

Who's Online?

We have 447 guests online

Atom RSS

Baseball’s High-Octane Love Affair PDF Print E-mail
User Rating: / 3
PoorBest 
Written by Maury Brown   
Monday, 17 November 2008 01:14

MLB and Auto RacingSince the dawn of professional baseball in America, the owners of the national pastime have dabbled in sports outside the diamond-shaped variety. From George Steinbrenner and the Angelos family having an interest in the horse racing world (Steinbrenner owns thoroughbreds while the Angelos family has a controlling interest in a Maryland racetrack), to the Ilitch family, Jerry Reinsdorf, and Lewis Wolff how own multiple Big-4 franchises (for Ilitch it’s the Tigers and NHL Red Wings, while Reinsdorf owns the White Sox and the NBA Chicago Bulls, and Wolff owns the Athletics and MLS Earthquakes), MLB owners have found ways to spend their wealth gained through MLB in other sports worlds.

Recently, however, owners have started to dabble in a sport that has seen increased growth in their fan base that also doubles as an advertising tool to promote their club brand.

Yes, there is a growing love affair with the high-octane world of auto racing.

From the Red Sox, to the Diamondbacks, to the Dodgers, professional racing of the 4-wheeled variety has become a platform to increase brand awareness, and in the case of the Red Sox, a serious investment that also allows for sheltering from MLB’s revenue-sharing system.

#96 Hall of Fame Racing CarFor the Arizona Diamondbacks, the interest in auto racing has been an organic affair. Former player agent turned CEO Jeff Moorad, along with D-Backs COO Tom Garfinkel and Panda Express CEO Tom Davin purchased the controlling interest of Hall of Fame Racing in August of 2007 from Roger Staubach and Troy Aikman, who remain as minority partners. The deal was easily brokered as Moorad was Aikman’s former player agent, and Garfinkel was the former executive vice president for Chip Ganassi Racing.

As Moorad said in an interview with the Biz of Baseball., “As we sat around in the office often at the end of the day, talking about our respective visions in sports, we found ourselves often focused on NASCAR and some of the common experiences we’ve had. As time went on, I suggested the possibility of buying a team,“ Moorad said. “Tom offered to open a number of doors for myself and Tom Davin, who is the CEO of Panda Express Restaurants. Tom Davin, and I met with several owners who had some interests in selling their businesses in the sport. At the end of the day, although we looked at a number of the larger teams, we felt that the more conservative approach was perhaps the most appealing. I asked Tom Garfinkel to play a role in the acquisition in Hall-of-Fame Racing. At this point, the other three managers of the LLC that controls Hall-of-Fame, Tom Davin, Tom Garfinkel and myself.”

While Moorad and Garfinkel continue to work in a dual-role capacity between the Diamondbacks and Hall-of-Fame Racing, currently the paint scheme does not have the Diamondbacks as the primary sponsor. Still, there could be a chance the see the D-shaped snake one day on the hood.

“There may be opportunities,” Moorad said.

While racing for the Red Sox and Diamondbacks is mostly of the left-turn variety in NASCAR, for the Los Angeles Dodgers, it’s been no turns, as all, opting to leverage NHRA drag racing seeing it as an opportunity to promote the 50th anniversary of the club’s migration from Brooklyn to Los Angeles.

Dodgers Funny CarCompeting in the Funny Car finals at the 44th Annual Automobile Club of Southern California NHRA Finals at the Auto Club Raceway at the Pomona Fairplex on Sunday was Robert Hight , who drives the John Force Racing Auto Club-LA Dodgers 50th Anniversary Ford Mustang. Hight, who is currently in third place in the Funny Car championship standings, threw out the ceremonial first pitch at Dodger Stadium earlier this summer.

To add to the Dodgers promotional feel for the NHRA Finals, Hall of Fame Manager and Special Advisor to the Chairman of the Dodgers, Tommy Lasorda was the Grand Marshal.

“I am very excited to be the Grand Marshal,” said Lasorda before the Finals. “These races are very exhilarating and I am looking forward to watching those cars race, and I am really pulling for the Dodger car to win.”

The Dodgers and the Auto Club have been partners for more than 10 years, and have enjoyed numerous cross promotions over the years aimed at serving the public in Southern California.

So, while baseball is in its off-season, the Dodger blue colors and brand will be plastered across a bullet of a billboard in Hight’s Funny Car being seen by millions on Sunday via ESPN2 and ESPN360.com.

But, baseball’s most notable ownership foray into auto racing involves the Boston Red Sox and Fenway Sports Group (FSG). Red Sox owners John Henry, along with Tom Werner and Larry Lucchino, started FSG in 2004 through New England Sports Ventures (NESV) as a vehicle to grow revenues outside of the Red Sox -- revenues that fall outside of MLB's revenue sharing system.

Rousch Fenway Racing #99FSG has acquired properties ranging from a Class-A Carolina League ballclub, to 80 percent of New England Sports Network (NESN), and works as a marketing and consulting firm for the likes of the Boston Red Sox, Major League Baseball Advanced Media, the PGA TOUR's Deutsche Bank Championship, Verizon Wireless, AARP, Ritz-Carlton Club and Boston College Athletics.

But in Feburary of 2007, it was FSG's purchase of 50 percent of Roush Racing, one of NASCAR's largest and most successful teams, to form Roush Fenway Racing (RFR) that showed just how serious an investment an MLB team could make in the autoracing world. With the 50 percent stake in RFR, the Red Sox, through FSG,  fields five cars in the Sprint Cup Series and had three drivers, Carl Edwards (2nd), Greg Biffle (3rd) and Matt Kenseth (8th) in the Chase for the Cup and four drivers in the top 13 in Cup standings with David Ragan in 13th place. This merger marked the first time that owners of a professional franchise in one of the four major leagues have partnered with a NASCAR team.

Not content with just the merger with Roush through RFR, FSG also provides marketing and sponsorship services to Yates Racing.

Recently, FSG brought on Brian Corcoran as Executive Vice President, Business Development & Motorsports. Prior to FDG, Corcoran was the Managing Director, Corporate Marketing for NASCAR.

Is the Investment in Auto Racing a Trend or a Passion?

The question becomes, is auto racing endeavors by MLB owners simply a passion or a serious investment? The answer is certainly both. While the Dodgers' foray into an NHRA team may only last through the end of the season as a sponsor, clearly the members of the Diamondbacks and Red Sox are taking the matter seriously by putting their money on the line, and investing in the ownership of racing teams.

Clearly, FSG is showing that investments outside of baseball can be both lucrative and functional from a baseball prospective. RFR falls outside of MLB's revenue-sharing system. As John Henry said when the merger of between FFG and Roush Racing occured, when you have maximized your brand in your home ballpark, looking outside the box becomes a worthy endeavor.

"We reached a point in baseball where there's only so much we can do," Henry said. "Fenway Park is small. We've sold out every sign."

And, while the downturn in the economy has hit all forms of professional sports, including racing leagues such as NASCAR, the fans of motorsports are exceptionally loyal. That's something that will most likely draw other MLB owners in at various levels as they find new ways of sheltering revenues while basking in the intense atmosphere of auto racing.

Still, even NASCAR isn't impervious to the economic woes, as there are reports that layoffs are bound to hit NASCAR in the off-season, and Jack Roush has called for a total ban on testing in 2009. The question becomes, are other forms of sports investment any more or less sound than motorsports in an economy that has continued to decline? For the Red Sox, and other large revenue makers in MLB, outside investments will be a consideration, but when and whether it is of the four-wheeled variety will be the focus over the next 12-24 months.


Maury Brown

Maury Brown is the Founder and President of the Business of Sports Network, which includes The Biz of Baseball, The Biz of Football, The Biz of Basketball and The Biz of Hockey. He is contributor to Baseball Prospectus, and is available as a freelance writer.

Brown's full bio is here. He looks forward to your comments via email and can be contacted through the Business of Sports Network.

Don't forget to register and log in on The Biz of Baseball site to get updates via your in-box, and see information only logged in members can see.

 
 
Banner

Poll

Should MLB Force Jeffery Loria to Sell the Marlins?