For those that get their MLB content online, this season sees the largest product offerings launch through MLB Advanced Media, and MLB.com in their history.
Starting on Opening Day, the following products will be offered:
Enhanced Gameday/Video Alerts
According to BAM, MLB.com has enhanced the real-time application with real-time video alerts, in-depth Game Previews, the MLB.com Daily Rewind recap and other game-specific video. The real-time video alerts, up to 10 per game, will be available via an exclusive free trial for the month of April (see details below). In addition, those watching Gameday online, Major League Baseball will provide precise pitch speed, trajectory and location data from all 30 Major League parks, including, according to MLBA, “unprecedented real-time pitch identification for every pitch thrown this season.”
Video Alerts – Mobile
Bob Bowman said in our interview with him earlier this year that near-realtime video for mobile devices would be coming shortly, and BAM is delivering on that news. Beginning on Opening Day, MLB.com will be delivering real-time video alerts to mobile devices. The alerts will appear within 2-4 minutes from the conclusion of the play on the field and will be offered to Team Alert subscribers at no additional charge from the current rate of $3.99 per month.
Fans can sign up by texting "GET (Club nickname)" to 65246. For example, a Mets fan would send the text "GET METS" to 65246.
MLB.TV in “NexDef”
In 2008, premium subscribers of MLB.TV can watch live games from their computers in “NexDef” at 1.2 megabits per second stream with a 16x9 widescreen format. All 2,430 out-of-market games in the regular season will be available live on both MLB.TV and MLB.TV Premium. (make sure and enter your zip code here to determine what is “out-of-market”)
The following are the three games being streamed in “NexDef” as part of the MLB.com free preview on March 29:
- Cleveland Indians vs. Atlanta Braves, 1:10 p.m. (EDT)
- Baltimore Orioles vs. Washington Nationals, 6:00 p.m. (EDT)
- San Diego Padres vs. Los Angeles Angels of Anaheim, 9:05 p.m. (EDT)
BaseballChannel.TV Offering Expanded Lineup
Beginning on Monday, March 31 at 9:00 a.m. (EDT), BaseballChannel.TV will be offering an expanded lineup of free content. The new channel lineup will include the debut of the MLB.com “Whiparound,” a live 60-minute show featuring news, updates and analysis directly from the field of that day’s home ballparks. Hosted by Noah Coslov and Paul Devlin, “Whiparound” will typically air from 6:00-7:00 p.m. (EDT) every weekday, but will premiere at 12:00 p.m. EDT on Opening Day to preview the first full day of games.
Along with the addition of “Whiparound” MLBAM will have other daily programs with Harold Reynolds and former USA Today baseball columnist Hal Bodley.
Source: MLB Advanced Media
OTHER NEWS ACROSS THE BUSINESS OF SPORTS NETWORK