is it illegal to order generic amaryl generic pills vs brand name prograf refill pack medicine called evista is there a shortage of amoxil cheap estrace uk tamsulosin hcl side effects men phentermine canada online pharmacy adalat sony tv watch online 25 september over the counter prevacid for infants cytotec price in uk what does phenergan have in it ginseng visage cheap xenical 120mg capsules blue pill with watson 540 can i make elocon buying dostinex for dogs oxytrol generico italiano buy domperidone online new zealand what is dulcolax medicine for singulair coupons for prescriptions do boots pharmacy sell the morning after pill buy lotensin new zealand online buy glucophage online pharmacy boots pharmacy kingston park hull tramadol high experiences can you buy lukol in ireland use carafate coupon online minomycin from canada best new ed drugs where cane i buy accutane in the uk combivent costco buy zovirax online from usa toprol xl online pharmacy uk best drugstore mascara fleurdeforce the online drugstore vermox elavil reviews sleep over the counter substitute for metformin lloyds pharmacy head office number apcalis sx without a script cicloferon suspension infantil birth control pills toprol xl i pill maxaman website what is betnovate 1/2 cream used for what is fenofibrate buy cheap diamox drug market order phenergan to buy tretinoin 0,025 dilantin not generic buy generic pulmicort online us online pharmacy no prescription retin-a 0,05 what is provera 5mg used for diamox 50mg tablets glucotrol xl generic 2013 drugs how much is baclofen without insurance order canadian viagra online crestor discount cards pulmicort next day delivery buy zaditor in ireland migraine medication compazine order venlor tablets roxithromycin 100mg buy luvox buy online uk generic name for dutas buy cordarone 80 mg online nymphomax order can you buy tenormin generic buying fucidin from canada no prescription cheap genuine tadalis sx online furosemide prices usa buy canada no prescription for fucidin buy tomtom go live 1005 world what does provera do to the body buying buspar using paypal how to get toradol on line how to get fincar in australia what is nexium generic im zyprexa dose order non generic clozaril skipping placebo birth control pills alesse gyne-lotrimin medication side effects what is for estrace pill for ivf sale buy looking prescription aldactone acai berry shoppers drug mart my paxil coupons cefixime tablets wiki best price ranitidine fluoxetine overnight delivery how to use viagra plus abilify reviews from patients bactrim uk next day delivery where to buy maxalt online without rx depakote discount coupon no prescription zyrtec sale buy sinemet perth australia hydrochlorothiazide brand name in pakistan orlistat usage cheap orlistat sale didronel india billig purim online kaufen lamisil on line in the usa neurontin limited india alphagan medication danazol billig kaufen precose express canada cialis 10 mg quanto costa keflex for men in usa buy atorlip 20 cheap cephalexin free shipping no prescription chloramphenicol reviews and dosage propranolol cost comparison prescription inderal endep shopping tetracycline not generic acquisto buspar sicuro online flagyl for dogs giardia buy amitriptyline online no prescription united states cheap motrin usa feldene gel over the counter augmentin non perscription countries ashwagandha generic 2013 drugs american motilium all types cefixime pills canadian health and safety regulations drugs similar to amitriptyline what drug category is phenergan diovan 80 mg coupon buy torsemide fast shipping what is liposafe drugs lloyds pharmacy viagra cialis generics from india the purple pharmacy in algodones mexico wellbutrin sr medication guide keppra price uk generic celexa recall cialis online pharmacy forum when will generic crestor be available finpecia uk buy buy revia online no prescription united states clozaril without a prescription from canada where can i get tylenol 3 without prescrfiption buy acai berry online australia misoprostol dose postpartum hemorrhage xeloda for men sale in uk clonidine adhd treatment what is levofloxacin 250 mg revatio pills online in the mexico voltaren online in usa low accutane dose minipress xl dose deltasone online overnight shipping carbozyne limited india sertraline reviews for social anxiety generic cialis soft 20mg soft tab mexican pharmacy no prescription brand levitra divya ashwagandha churna for weight gain prednisone dosepak 10mg generic aricept safe keppra medication mechanism action xalatan cheap uk hay algun viagra para la mujer ciprofloxacino y alcohol cheap endep sale uk xenical usa sale effects of accutane on hair order acticin lowest price albendazole through treatment dramamine tablet sale can i take keflex during pregnancy buy brand advair diskus 50 buyer;s guide on how to buy quality ginseng is ordering viagra safe online drugstore colchicine tablets 40mg where to buy acai in singapore what is coumadin pills used for nexium pill shortage amaryl 40 mg dose colospa delivery uk can you buy viagra canada over counter arthrotec and alcohol hyzaar plus 100mg tretinoin online with out prescription normoxic trimix definition uroxatral roche precio argentina biaxin pills floxin no prescription compare prices atarax generic release date compazine medication online difference between kamagra cialis buy lioresal no prescription fast delivery haridra delivery london furosimide without a prescription from mexico riverside discount drugs inc cefadroxil birth control pills cipla acivir 400 dt hyzaar uk buy what types of requip are there ciprofloxacin 500mg tab dr.r adderall and ambien erowid probalan daily use reviews cheapest levothroid recommended daily dose cialis indian generics online amitriptyline canada order erythromycin how many mg of aspirin to take for a headache canadian pharmacy levitra professional best place buy malegra fxt pct can you get high on cleocin artane dublin ireland metmorfin wiki order atacand cheap quality hoodia side effects long term use prevacid 40 mg sale tadapox online citrate buy compazine without a prescription from canadian pharmacy canadian affair manage my booking comprar generico de propecia protonix shopping buy prazosin boots pharmacy bula do medicamento prednisona 5 mg buy indocin online overnight delivery pharmacies in purchase chloramphenicol mg comprar extendaquin original buy us abilify online gasex cheap canada pharmacy where frumil orlistat buy online mexico buy medications online mexico viagra jelly sale cheap no rx cipro online buy cheap biaxin how many days to take flonase skyrim meridia quest reward Purchase premarin 0.9 mg buy sinemet buy diovan in singapore buy nitrofurantoin hong kong cytotec dosage for postpartum hemorrhage order floxin tablets generic epivir-hbv buy isoptin online canada albuterol tablets where can you buy acai berry optimum glucotrol xl overnight delivery where are the visceral and parietal pleura continuous lamictal rx help can you buy fertomid over the counter in germany premarin 1.25 mg generic better than mentat how to get metformin drug zithromax overnight without rx cost of maxalt mlt buy flomax tablets mexico isoptin from europe avodart side effects now cheapest price for alli generic pills for plendil 1200 eur to usd acai berry select prices better than nymphomax doxycycline dose to cure chlamydia comprar lincocin portugal trihexyphenidyl side effects depression alli weight loss tablets cheap my brafix coupons eulexin for sale australia tylenol motrin dose chart nitroglycerin price india best price for real bentyl propecia before and after hairline amitriptyline migraine prevention side effects why has bystolic been discontinued tretinoin tablets buy alli harvard ebay buying prescription drugs in cancun mexico paroxetine echeck kytril generic for where to buy cheap generic albendazole aricept 40 mg pharmacy buy lithium chloride us we heart it gabapentin generic neurontin propranolol comprar does viagra work on women said is aciphex generic prevacid legal in england maxaman australia price is buying viagra on the internet safe buy generic famvir with bonus clozaril on line in the india ampicillin in canada levitra preise schweiz alli buy in us betamethasone ointment india himcocid over counter clomid or nolvadex for superdrol pct suppliers of cialis sublingual in us what are the side effects of methotrexate western drug midamor buy diamox us prescription overnight toprol er 50 cialis cheapest uk cystone tablets price 24 hour karate school media fire side effects of solu medrol steroids aciclovir for men sale in uk can i order albendazole online what drug category is atorlip-10 provera buy usa buy online cialis sublingual generic doxazosin 100mg cheep buy retino-a cream 0,05 singapore ampicillin sulbactam tablets how to order alligator meat farm centurion american express login australia ordering glucotrol xl pharmacy glipizide arava overnight delivery mexican pharmacy no prescription zanaflex nolvadex for sale amazon ashwagandha tablets femcare buy online ireland brand viagra generico online how to buy pamelor can you buy bentyl online tadacip buy australia rimonabant daily dosage buy endep pills in the us revia cost in canada ortho tri-cyclen cheap online amitriptyline 100 mg for dogs ortho tri cyclen where to buy in canada tri levlen birth control pills legal synthetic drugs for sale buy zenegra capsules where to buy american ginseng root tamoxifen generic cheap costs comprar female viagra original nolvadex 100 tabs anafranil dose celexa drug in usa pharmacy list of tesco stores selling vasodilan safe buy birth control pills online buy vasodilan tablets online to buy unisom in uk how to buy procardia buy bentyl over counter cefixime shelf life average pharmacy salary ireland buy mexican viagra online what does bupropion sr do buy triamterene next day valacyclovir hcl 1 gram tablet uses best site get rhinocort comprar inderal original cheap genuine zyrtec online generic lasix pill calan sr drug class lotrisone online bestellen low cost canadian prednisone online without zithromax suspension for children canadian pharmacy online buy valtrex overnight dramamine online uk to buy zoloft in uk can you inject clonidine pills phenergan online forum prescription mexican pharmacy no prescription doxycycline side effects of prednisone on dogs best place to order eldepryl in us cvs pharmacy valtrex order danazol online buy estrace estradiol cardizem over the counter australia is bumetanide better than furosemide risperdal from mexico is there an alli shortage tadacip where can i buy it where to buy levothyroxine discount safe cialis sublingual buy advair diskus discount card kamagra gold generico italiano diakof costco buy genuine lexapro uk evista pills buy suprax canada no prescription acheter la pilule alli en ligne does clomid have long term side effects is it illegal to buy prescription antibiotics online safe toprol xl buy where can i order hydrochlorothiazide order innopran xl baclofen side effects rx list endep dose for chronic pain compazine now co uk what is allegra medication for uk version of anafranil how to order brand cialis mail order zebeta cheap proscar india celebrex commercials bentyl maximum dosage differin medicine children lisinopril uk buy generic vytorin 10 20 isoniazid para que se usa avandamet online legally buy terramycin tablets online zoloft recommended dosage mevacor pharmacy order snovitra super power new zealand can we trust asacol online super active overnight delivery cheapest cialis professional does sertraline cause high blood pressure online forum cheap zaditor no script why is there a shortage of decadron can you buy finast common side effects of hytrin zoloft 100mg price drug market order prometrium levothroid 100 mcg precio donde comprar sildenafil argentina zestoretic woldwide shipping what does prednisolone do in ivf best place buy brand levitra buy pulmicort hong kong buy ampicillin online from canada testosterone cream men apply increasing metabolism pills kamagra chewable order canada elimite online without rx confido online bestellen no perscription needed viagra generic zovirax pills buy levothroid 20 brand name betnovate online buy haldol online with mastercard lithium canada head office generic mentax us cialissoft for sale without prescription buy liverpool tickets malaysia viagra dosage 50 or 100 over counter toprol xl order elavil 120 mg express drugs atlanta order female cialis online tell if viagra genuine how long does it take for revia to work cytoxan next day shipping can buy viagra boots where is unique hoodia sold prevacid generic target no prescription cheap bactrim online benfotiamine medicine online cheap differin gel online buy anafranil with no script depakote generic name valproic acid rogaine 5 italiano ordering tamoxifen citrate imitrex without rx paxil generic vs. brand name lipothin diet pill what is the dosage for minocycline methotrexate dose for ectopic simvastatin vs atorvastatin cost how to get isoniazid on line buy online bentyl generic where to buy abilify online prescription discount code for tadacip ordering low dose tetracycline purerto rico pharmacies non prescription drugs prandin cost canadian propecia results forum where to buy elocon ointment non prescription birth control options dramamine tablets for purchase buy female viagra tablets online side effects of alli diet buy kamagra uk review confido side effects long term use cost of metformin 500mg cheap erexin-v buy online lozol with american express discount advair diskus mg order generic calan online pharmacy australia paypal buy ampicillin online without prescription prescription online order abana lov cost zovirax order nizoral overnight ranitidine prices cvs walmart pharmacy price check vermox plus mexico isoptin online usa no prescription septilin from canada brahmi generico online colchicine side effects liver legal buy toprol xl online canada buy meclizine hong kong 25mg normal ceftin dose lasix generic picture is claritin legal in uk discount maxaman mg what is the prescription cipro used for can you buy alphagan free coupon for aleve ordering lisinopril online tamsulosin and cataract surgery dostinex not generic suprax 40mg ordering suhagra mexico buying ponstel in manchester hay viagra para las mujeres viagra online apotheke erfahrung pharmacy times top 200 drugs suppliers of betoptic in us what is olanzapine 2.5mg used for buy toprol xl levlen mist canada anchen wellbutrin xl reviews best online pharmacy generic diakof femcare perth australia discount saw palmetto buy diamox online uk altitude bupropion weight gain 2012 online masters degree programs pharmacy costco pharmacy lincocin price differin gel 0.3 generic cafergot pills online in the mexico tretinoin 0,05 tablets online lithium hosting coupon code side effects of taking aygestin buy accutane no rx how much will malegra fxt cost cleocin dosage instructions meclizine 25 mg rx tablets viagra for men online purchase buying metformin from canada no prescription buy over the counter abana online canadian online pharmacy for procardia buy cytotec pills no perscription cheap lasix where to buy phentermine 37.5 mg online can you buy norvasc over the counter in germany hydrea mail order flomax by mail order best viagra for men where to buy cheap generic sominex cheap generic yasmin purchase alesse birth control viagra generic when available what is the difference between cialis professional and cialis buy aceon in uk where to buy lipitor for cheap order actos type diabetes kamagra now company quality best over the counter weight loss pills for women reviews is there a shortage of metformin how long does levitra last on line no prescription viagra generic medication for trileptal where do i buy flagyl generic cheap celadrin uk brahmi uk buy prednisone 10 mg tablet price is mail order nexium safe aldactone generic for ginseng canada head office roxithromycin 150 mg hinta cheapest arimidex tablets uk buy seroflo no prescription asacol medication order combivent respimat precio mexico sito sicuro per comprare viagra the online drugstore glycomet lipitor vs zocor medicines top 10 online isoniazid sites brand levitra australia price side effects of omeprazole in adults diovan how long to take effect diclofenac gel online pharmacy how to buy avapro cheap revia pills dapoxetine cost in india depakote by mail order comprar malegra fxt original en madrid isoniazid generic wikipedia drugs order benzaclin gel purchase hoodia uk once a day cialis cheap online pharmacy sale viagra cloridrato sertralina 50 mg emagrece order viagra professional online canada penegra express side effects lisinopril hctz picture allopurinol pharmacy japan remeron canada head office what is lariam side effects arimidex side effects bodybuilding starlix mail order shallaki mg buy z pack antibiotics for uti bula prednisona 5 mg purchase premarin in usa discount code for liverpool shop cefixime capsules uses best place to buy viagra jelly without a prescription over the counter drugs similar to viagra haha where to buy cialis soft ointment chloromycetin italiano discount code for proventil dapoxetine 60 mg tablet lipitor price reduction australia 2 day delivery fast overnight shipping, viagra cheap fast requip medication dosage cialis daily use reviews tegretol for sale philippines clomid without a rx buy diamox tablets online ordering low dose revatio overactive thyroid medication and weight gain isoniazid tab 100mg buying trileptal in manchester proventil hfa generic equivalent buy roxithromycin online usa were to buy prednisolone tablets do you need rx casodex costco watford postcode side effects of adalat retard free or low cost lanoxin comprar aristocort original amoxicillin 875 mg strep throat reviews on provera zetia medicinenet ventolin inhaler price mercury drug avapro drugs online purchases accutane pills sale clonidine visa bupropion comprare tricor shortage para que es el clorhidrato de amantadina wellbutrin sr without a prescription cialis paypal payment code red 7 second pill cipro hc otic prices cost of lamisil over the counter sale buy abilify ciprofloxacino 500 mg tabletas cheapest prednisone tablets uk fluconazole alcohol effects online cipro india can you buy venlor online prescription drug viagra super active where to buy nitroglycerin salep elocon untuk apa can you get fml forte what is aspirin used for yahoo buy shatavari with paypal
Home Biz of Baseball - Interviews Interview - Jeff Moorad - General Partner & CEO, D-Backs

Like Shoot to Thrill - An AC/DC Tribute on Facebook!

An authentic tribute of AC/DC that covers the best of the Bon Scott era and the best of Brian Johnson's material

Who's Online?

We have 926 guests online

Atom RSS

Interview - Jeff Moorad - General Partner & CEO, D-Backs PDF Print E-mail
User Rating: / 7
PoorBest 
Written by Maury Brown   
Sunday, 02 March 2008 22:00
Jeff Moorad

Major League Baseball has never had an owner quite like Jeff Moorad. Former players have made the jump to the highest levels of the front office, but Moorad marks the first player agent to jump across the table, and move into a position as general partner and CEO.

The founder of Moorad Sports Management, he began specializing in athlete representation in 1983, with his main focus on Major League Baseball. Moorad’s reputation as a knowledgeable and respected negotiator has earned him a spot on The Sporting News’ 100 Most Powerful People in Sports on eight occasions, as he helped revolutionize player representation.

Moorad’s client base took off in 1984 when he was retained by Will Clark and four other members of the U.S. Olympic baseball team, each of whom were Top 10 draft choices. He then joined forces with Leigh Steinberg in 1985 to form one of the most dynamic twosomes in the history of sports representation, covering both Major League Baseball and the National Football League. The successful duo negotiated over $3 billion in athlete contracts throughout their 18 years together, including representing Pro Football Hall of Famers Steve Young, Troy Aikman, Warren Moon and Thurman Thomas.

Moorad was the negotiator on a number of landmark contracts for a baseball client base that included Manny Ramirez, Eric Karros, Ivan Rodriguez, Mo Vaughn, Shawn Green and Raul Mondesi, just to scratch the surface of All-Star talent he represented. He also represented former D-backs’ player Matt Williams, who joined Clark in spring training with the D-backs as on-field advisors. Moorad represented more than 40 first-round selections from baseball’s annual First Year Player Draft in his practice, highlighted by breakthrough deals for  No. 1 overall selections Pat Burrell (1998) and Darin Erstad (1995), both draft records at the time.

Moorad was approved by the Commissioner’s Office as an owner and General Partner in the D-backs’ ownership group in August of 2004 and named CEO in 2007.

Moorad recently ventured into the sport of auto racing, purchasing controlling interest in Hall of Fame Racing from Roger Staubach and Aikman. The Charlotte, N.C.-based team fields the No. 96 DLP HDTV car in the NASCAR Sprint Cup Series that will be driven by Phoenix-native J.J. Yeley in 2008.

The following interview touches in Moorad’s move from the state of the Diamondbacks when he arrived with the organization, his move from player agent to management, how the Diamondbacks approach player acquisition as a mid-level revenue making market, a progress report on the installation of one of the world’s largest high-definition video display at Chase Field, how he and Tom Garfinkel got involved in owning a NASCAR team, whether the D-Backs will work to expand brand through NASCAR, and a PGA sponsorship, the D-Back’s unique community program that offers free season tickets to underprivileged families, and much, much more – Maury Brown

Select Read More to see the interview with Jeff Moorad

Maury Brown for the Business of Sports Network: When you became part of the Diamondbacks organization in 2004, how would you best describe the state of the organization?

Jeff Moorad: When our ownership group took over in 2004, the franchise had enjoyed tremendous success, and at that time was experiencing significant financial challenges. Since that time, thanks in significant part to the capital infused by our ownership group, as well as a thoughtful business plan and approach; we believe we pointed the franchise in the right direction.

Bizball: When you became General Partner, you created quite a precedent in that a former player agent had never been part of an ownership group. Do you feel that given that background, the state of relations within MLB at the highest levels has changed over the years?

Moorad quoteMoorad: I recognize that the move I made had some controversy to it, especially at the time. It’s my sense as time has gone on; the seriousness of my commitment has been viewed and in some cases filled by others in the industry, that there has been a warming to my involvement. That having been said, I owe much to Commissioner Selig, as well as my partner Ken Kendrick, for helping me navigate the appropriate path, over the last three and a half years.

Bizball: With your background as a former player agent, how have you been able to apply that experience to the management side?

Moorad: The truth is, my experience has helped probably the most having seen how 30 teams in baseball conducted their business, so that the perspective of doing business with all 30 teams over a 20 year span, and to pick and choose many of the best practices that I have observed, has been an advantage as I have shifted to this side of the table.

Bizball: This past year, the agreement between the D-Backs and FSN Arizona was extended; giving you increased revenues with which to work with. Do you see flexibility with some bad contracts finally coming off the books, along with these new revenues to allow Josh Byrnes to make moves in the free agency market where might not otherwise have been able to in the past?

Moorad quote on free agencyMoorad: As a mid-level revenue team, I don’t expect that we will ever be a significant player in free agency. We do have a unique ownership situation, in that it’s a community based ownership group that is not driven by annual profits. As a matter of fact, there’s never been one dollar taken out of the franchise. We are committed to re-investing in the ball club on the field, and Josh as a significant member of out leadership team, knows and understands that philosophy. His player acquisitions are likely to be via trades or player development. So that we will invest heavily in those areas, and certainly be open to trading for players who have perhaps significant contracts, as was the case with Randy Johnson, for example. But we are unlikely to be significant players in free agency.

Bizball: It seems like clubs are wrapping up contracts much earlier and extending them out for a longer duration. Is the free agency market becoming more difficult to navigate for mid-level to low-revenue making clubs, based upon that change?

Moorad: I’m not entirely sure of your question. Are you talking about from a talent assessment standpoint, from an availability standpoint?

Bizball: Well, from an availability standpoint as well as the fact that the pool is limited, the free agency pool seems to have been smaller in depth. There seems to be a case of more clubs focusing on player development and trades, at least recently, which then makes a supply and demand situation with the free agency pool escalate.

Moorad: From a lower or middle-tier revenue club standpoint, they’re the ones invested in the trading scenarios and player development.

Bizball: To re-phrase it, it makes it more difficult for low-revenue making clubs to negotiate the free agent market, and are focusing more on trades and player development, than maybe in the past because due to supply and demand…

Moorad: Except that I think there is more supply today, evidence by the middle-tier of players, many of whom were left on the sidelines this off-season. I’m far from an expert in free agency, and specifically leave those analyses to our baseball operation staff. It seems to me like, once again, the market had defined itself as being extremely bullish at the high end, and as some clubs like ours have focused on the draft, player development and trades, the bulk of free agents perhaps found it more challenging to achieve the more significant contracts, and perhaps even the opportunities that may have been there in the past.

New Video Display at Chase FieldBizball: On Chase Field, the Diamondbacks and Daktronics have entered into an agreement to install one of the largest high-definition video displays in the world. How far along is the installation, and what other capital improvements to Chase might we see in the future?

Moorad: The scoreboard is in, and at this point the focus of the project is at the room that supports the board, the production room or the control room of the board, which by the way was the most expensive piece of the overall project, is now the focus. So now that the physical board is in, the brains of the board, which will be housed in a separate control room in the stadium, will now be the focus of finishing out the project.

Bizball: Where’s the control room going to be located in the ballpark?

Moorad: In an area behind home plate off the press box.

Bizball: Last year, the D-Backs instituted what is believed to be a first of its kind program by which fans that are under economic duress can apply financial aide receive what amounts to free season tickets for home games. What was the impetuous for the program, and are there plans to extend it?

Moorad: Well, Derrick Hall, our club president deserves the lion share of the credit for that particular program, as well as other fan-friendly programs that we’ve developed. Derrick has a particular affinity for such programs and has been brilliant in crafting programs for our season tickets holders as well as our fans in general throughout our community.

#96 Hall of Fame Racing CarBizball: Last year, you and Tom Garfinkel purchased the controlling interest in Hall of Fame Racing the NASCAR team owned by Troy Aikman and Roger Staubach. With Garfinkel being a chief exec with Chip Ganassi Racing, and you being an agent for Aikman, when did the concept of purchasing a team come up, and how did you two approach the process?

Moorad: I had met Tom through NASCAR several years ago. As I got to know him better, and shared with him the vision that I had for the baseball club, it coincided with the time that Tom had given noticed to Chip Ganassi and was exploring options for his future. At the end of the day, Tom came on board as our senior vice president with the Diamondbacks, and has since been promoted twice: First to executive vice president, and more recently to chief operating officer of the Diamondbacks.

As we sat around in the office often at the end of the day, talking about our respective visions in sports, we found ourselves often focused on NASCAR and some of the common experiences we’ve had. As time went on, I suggested the possibility of buying a team. Tom offered to open a number of doors for myself and Tom Davin, who is the CEO of Panda Express Restaurants. Tom Davin, and I met with several owners who had some interests in selling their businesses in the sport. At the end of the day, although we looked at a number of the larger teams, we felt that the more conservative approach was perhaps the most appealing. I asked Tom Garfinkel to play a role in the acquisition in Hall-of-Fame Racing. At this point, the other three managers of the LLC that controls Hall-of-Fame, Tom Davin, Tom Garfinkel and myself.

Bizball: Are there plans to run any more races with a Diamondbacks paint scheme?

Moorad: There may be opportunities. We’ve already experienced one on the baseball side. There was a group that had reached out about possible sponsorship of the race team. There didn’t seem to be a fit at this point, and they recently signed a significant agreement to be a sponsor of the Diamondbacks for the next three years.

Bizball: Are you prepared to announce that agreement?

Moorad: I don’t think it’s been announced unfortunately.

Bizball: Against the backdrop of the IRL/Champ Car merger, how do you view the growth of NASCAR?

Moorad: I think as with any sport, or entertainment property, there’s an ebb and flow of growth. NASCAR has had tremendous growth over the last ten years. Although it may have flattened out in recent times, we’re extremely bullish about the future of the sport.

Bizball: The organization recently sponsored PGA Tour rookie Chez Reavie, a former ASU golf star during the FBR Open in Scottsdale earlier this year. Are there plans to continue to grow the D-Backs brand with such sponsorship opportunities?

Moorad: It was really a case of a local ASU alum who was a big Diamondbacks fan that approached us with the idea of wearing our logos and representing us on the golf course across the PGA tour. We offered to take care of his family with some tickets, and we couldn’t be happier about his success as well as his association with our brand. We’re appreciative of the cooperation of the other MLB teams offered in allowing him to wear our gear in their markets.

Bizball: Are there plans to try and continue to grow the brand? Between the NASCAR piece, and things like this. Are you looking at the opportunities to try and grow the brand outside of pure baseball?

Moorad: You asked about the paint scheme on the car. With Texas Instruments blessing, we were able to display the National League West Championship logo on the ’96 car at the Phoenix International Raceway NASCAR race last November. If there’s any co-branding that will occur with the race team it would only be in the Phoenix market.

Bizball: Finally, this season marks the ten-year anniversary of the Diamondbacks being in the league. What other initiatives are the Diamondbacks working on, and how do you view the future of the organization?

Moorad quote of D-Backs historyMoorad: For a young, ten-year old franchise, the Diamondbacks have certainly had a rich history. They’ve had their ups and downs, but the reality is, a World Series Championship, four Division Championships, five Cy-Young awards earned by pitchers on our club… Needless to say, we’ve made an impact in the industry.

It’s our desire to take the growth over the first decade and extend the brand further by going forward. We’re committed to running a financially responsible enterprise that plays a significant role in the Arizona community. We have a foundation last year that gave in excess of three million dollars back to deserving charitable organizations in Arizona. We’ll continue to work in the foundation. We’re very proud in particular of our field building program, we’ve built 26 little league fields that are dressed up to look like and feel like major league fields around the state. All of them partnering with players on our club who give $50,000 of their own money toward the building effort. That program, which is a centerpiece of our foundation work, will continue and I think be a proud focus of the organization going forward.


  • Interview conducted by Maury Brown on 2/22/08
  • Interview transcribed by Nick Kappel
  • Edited by Maury Brown 
  • Extra thanks goes out to Nick Kappel for putting in the extra effort on the transcription process

To see a complete listing of our over 40 interviews with those making news in the business of sports, check http://www.businessofsportsnetwork.com

 
 
Banner

Poll

Should MLB Force Jeffery Loria to Sell the Marlins?