normal dosage vardenafil stieva-a cream cialis online order lithium carbonate tablets wiki safe buy reglan online can you buy proventil canadian pharmacy order advair diskus buy alli diet pills online now curren ordering alli here in canada vpxl sublingual dosage sinemet reviews for men lamisil commercial youtube can sertraline cause high cholesterol can we trust kytril online purchase neurontin gabapentin purchase retino-a cream 0,025 american alligator facts sheet is it safe to buy from mobicity buy ampicillin perth australia brahmi limited india hoodia prices price increase lisinopril betnovate g price in india what is the lowest healthy percentage of body fat for a male fluoxetine reviews weight loss bismuth citrate side effects cialis 20 side effects canada drugs tetracycline with prescription generic tetracycline hcl cheap ciplox free delivery diflucan price walmart nolvadex generic for alphagan price actonel tablets 40mg luvox tablets 50mg free or low cost midamor fastest suhagra uk delivery online apotheke cialis kaufen glucophage without script to buy serevent generic periactin weight gain order crestor online no prescription with a visa what types of feldene are there sale antivert acticin tablets from buy plavix use in cats best price prilosec 42 count canada post shoppers drug mart hours kingston can i get high on vytorin cheap dostinex pills cost of skelaxin 800 mg over counter drug works like viagra order robaxin from relaxant bupron sr not generic canadian pharmacy online northwest cipro online company registration levothroid tablets for sale low cost overnight reglan nizoral 1 shampoo discontinued comprar famvir original citrato de sildenafila e' bom mesmo buy hydrea usa flomax mail order india dipyridamole mg no prescription vytorin medication generic brand viagra birth control online australia doxycycline acne treatment side effects metoclopramide not generic buy midamor inhaler canada generic ventolin syrup albendazole pharmacy order buy lithium online overnight viagra store in kolkata buy medicines online australia viagra shoppers alli slimming pill side effects where alligators live in florida finpecia drugstore.com diclofenac generic cheap costs what is ic promethazine 25 mg where can i get sinemet pills what is the order of reactivity of calcium lithium magnesium and sodium cost of cialis on nhs buy cheap kamagra oral jelly guaranteed china online pharmacy cheap nike air max 95 trainers how to buy alesse allegra d generic name tronchetti provera lista monti percocet equivalent in india doxycycline pills walgreens cymbalta prices generic salzarex vardenafil twitter search history brand allegra for sale brand levitra pill shortage prescription drug florinef zetia and eating grapefruit where to nitrofurantoin carafate suspension price buy lithium metal australia buy tinidazole canada how to import clomid cheap abilify online usa pharmacy what drug category is viagra professional online pharmacy no prescription needed cozaar order robaxin for dogs amazon boots promo code illegal drug identifier pill taking zoloft and cold medicine what type of medication is aldactone long term effects of prednisone psychosis very cheap fluoxetine do you need rx glyset acetazolamide diamox over the counter suprax medication for children where can i buy colospa in canada overnight us pharmacy buy aciclovir prescription overnight buy requip 40 citalopram where to buy in canada buy diabecon mg online where to buy depo-provera in the philippines dramamine online in us north american pharmacy formula generic for avapro 150 mg will reglan make you gain weight generic januvia cost order extendaquin online uk prices finasteride tablets usp 1mg generic eulexin us seroquel from uk zyrtec rx to otc shallaki generic wikipedia drugs lasix medication for horses amoxil tablets dogs to buy aristocort motilium pill canadian order promethazine overnight lopressor dosage tachycardia norvasc online in us vegetal vigra online no prescription uk for zanaflex altace online cheap buy kamagra gold new zealand online what is ciplox 500mg for price increase hyzaar side effects of valacyclovir hcl 1 online forum zyrtec no rx cardizem discount motrin shelf life testostorone cream free shipping men what is minomycin used for rosuvastatin suppositories buy buying malegra fxt from canada no prescription comprar elavil en argentina ditropan medicine information tricor by mail fastest reglan uk delivery does isoniazid cause weight gain rogaine 5 canadian pharmacy buy lotensin fast depakote deleviery what is amitriptyline for back pain better than zaditor diclofenaco sodico 50 mg laboratorio chile doryx reviews fucidin 20 mg /g kre'm methotrexate medication prometrium 100mg cost to buy naprosyn trihexyphenidyl hydrochloride tablets best price hyaluronic acid online pharmacy in india no prescription finpecia cipla birth control pills cytotec paypal and canadian pharmacy relafen 750 uses cleocin gel looking for generic yagara overnite shipping birth control pills torsemide medicines online purchase india acyclovir no prescription needed fluoxetine cost walmart orlistat generic xenical trimox over counter uk how much do lamisil tablets cost zyrtec dosage for kids doxycycl hyc 50 mg for acne diclofenac pill shop discount code florida atorlip-10 does lamisil make you gain weight ranitidine syrup india walmart alliance ne midamor 100 review paroxetine prescription assistance ptsd buy isoptin mg ortho tri-cyclen dosage betoptic phone orders no prescription clomid online what is diovan hct 160 levothyroxine side effects long term tadacip cost canadian side effects of prometrium suppositories during pregnancy quickest bystolic is it safe to take 30 mg of cialis alesse online meds overnight delivery order amaryl hydrochlorothiazide tablets dosage cipralex side effects nhs vente cialis montreal where to purchase avapro can buy domperidone buy alligator hairclips canada how much will haldol cost digoxin over counter medication augmentin 1000 mg pret azithromycin 250 mg z pack buy benemid australia pharmacies american fork ut is cephalexin available over the counter buy seroflo 100mg online metoclopramide new zealand buy cheap hoodia using pay pal indian zoloft levaquin mexico biaxin no prescription reviews amitriptyline without script lamictal to buy in australia kamagra com cape town buy amitriptyline online uk no prescription can you take combivent daily omnicef where to buy in canada stop spam emails canadian pharmacy can you buy sublingual in ireland online drug cialis overnight shipping dapoxetine ukmi prandin paypal what does cozaar treat buying drugs from canadian pharmacies tenormin without prescription miami how to use nolvadex for pct qsymia fda label lithium orotate how long does it take to work buy baby alligator gar ophthacare price generic uk paypal actoplus met mexican pharmacy no prescription detrol zoloft vs generic side effects advair us patent expiry long time side effects voveran aciclovir buy online uk xenical vendita in italia prednisone mg price nexium uk boots buy avalide purchase propranolol on line in india american ralista xbox live price increase 2012 how to buy acai berry buy moduretic online pharmacy cialis 100 mg 30 tablet en ucuz augmentin dosage for adults 875 what is metformin for fertility cleocin generic release date where to buy zoloft with visa can you get pregnant while on depo provera shot paroxetine pills buy long time side effects mircette best generic revia sites suprax australia keflex dosage cellulitis brafix cheap price topamax 40 mg dose where is motrin made switching from lexapro to zoloft pregnant glycomet without prescription cheap hydrochlorothiazide buy online cardura generico italiano can you get bactrim over counter compare prices trandate female cialis coupon code buying differin using paypal yasmin contraceptive pills price viagra coupon card 50 mg capsules amantadine hydrochloride current price cialis jelly how much is prometrium without insurance how expensive is clomid without insurance purchase ciprofloxacin hydrochloride buy prograf canada tamoxifen 20 mg pct top drugstore mascaras 2009 bayer 20 orange tenormin next day how to take acticin lipitor generic price canada albenza direct pharmacy acne after accutane treatment eulexin can you buy lopressor online generic can you buy pulmicort in ireland purim online bestellen cheap uk free shipping generic alesse order sinemet cheap clozaril cheap order cymbalta online no prescription best mentat prices buy cheap coversyl what is the standard dose for levitra alesse max dose where to buy rogaine 2 ointment can you get carafate over the counter etodolac 400 mg tablet abuse tadacip shortage 2012 aristocort results forum brand cialis tablets on line to buy buy cytotec singapore clomid success reviews diclofenac sodium non prescription buy menosan capsules cialis order in the us hydrochlorothiazide user reviews glucotrol xl generico italiano digoxin online canadian allopurinol prescription uric acid drugs tamoxifen purchase cheap nolvadex discount code for brand levitra how to get painkillers online no prescription online pharmacy no prescription needed estrace buy atorlip 10 discount buy zyvox online at canada pharmacy where to buy cytotec pills in the philippines diltiazem 100mg buy worldwide pharmacy serophene tenormin 25 mg dosage cipro tablets ciprofloxacin wellbutrin xl online canada cheap chloroquine tablets zovirax spain pills that get you high yahoo answers generic cymbalta usa pharmacy benemid pills sweat zentel side effects in children yagara reviews order deltasone cheap price cefixime generico italiano how to use ashwagandha for weight loss order kamagra gold pill compazine prescription coupon betoptic in the uk buy hong kong rhinocort without lamictal for men in usa buy flovent in canada how to use proventil hfa best price levitra 20mg buy tamoxifen 20 cialis sublingual online usa is finpecia available on line in canada snovitra super power 10 mg cost order cialis super active online no presctiption calcium carbonate tablets india much does propecia cost walmart canadian suprax tablet lamictal cost costco breast cancer tamoxifen best viagra pill como comprar paroxetine cost of allopurinol without insurance female viagra vice order acivir pills 10 pharmacy how to get estrace in australia hytrin looking for otc lansoprazole dose ordering brand cialis online licensed pharmacy brand viagra prescription drug orlistat western drug nymphomax buy retin a online no prescription genuine clonidine pharmacy cialis 5 mg precio en farmacia fluoxetine discount code buy cordarone 40 procardia drug classification us online pharmacy no prescription prednisolone amitriptyline generic mylan premarin over counter drug kroger pharmacy prices buy alesse birth control online combination buy minipress bulk dipyridamole pills where rumalaya forte cheap finasteride uk order lipitor from india without prescription how long to get synthroid out of system free canadian family tree search legal drugs online uk discount etodolac mg telmisartan and hydrochlorothiazide tablets usp monograph buy perfume online international delivery canada pharmacy prescription drugs acheter paxil cardizem cd side effects weight gain fluoxetine on line levitra no prescription pharmacy cialis lexapro was working now not homeland season 1 buy rosuvastatin boots betapace pas cher italie what does maxalt do food asthma triggers where to buy viagra ointment purchase casodex my alli coupon code fml forte lawsuit i pill toprol xl website comprare viagra generico in farmacia cost of viagra prescription best price for fucidin prednisolone 5mg side effects in pregnancy different kinds asthma inhalers unisom shoppers drug mart buy vasodilan online usa what is clomid pills used for get actos las vegas buy himcolin boots etodolac 300 mg capsules urispas side effects long term use uroxatral dosage info diclofenac next day delivery phenergan from india biomox 100 mg buy lamictal 100 mg uk buy generic cialis europe what are good water pills to lose weight desyrel drugs discount haridra mg plavix manufacturer phone number viagra for women survey how many remeron does it take to overdose danazol prices hoodia discontinued is l-tryptophan legal in uk what does kamagra jelly do buspar and alcohol withdrawal splitting arimidex pills topamax barato antabuse online india keflex australia price vardenafil store order brand cialis online no prescription lipitor pills online in the usa over the counter pills to delay your period buy chloramphenicol overseas allopurinol medication class dilantin 100mg side effects how to use dulcolax bisacodyl como comprar livros no ipad can you buy propecia australia online cost buy cheap antibiotics pharmaceutical companies indianapolis indiana order doxazosin online no prescription with a amex phone in order for nootropil order birth control pills online uk buy vadik herbs brahmi oil effectiveness of birth control pills yasmin bystolic no prescription canadian terramycin tablet generic allopurinol 100mg lamictal dose for seizures can you order prednisolone deltasone doses cefixime buy on line propranolol refill pack ortho tri cyclen lo generic brands protonix prescription only celexa pills identifier purchase bactrim ds dutasteride 0.5 mg avodart gsk augmentin online cabgolin over the counter mebendazole side effects in children artane drug abuse tretinoin 0,025 from usa side effects taking viagra alcohol throat chlamydia symptoms in women levitra professional without prescriptions allegra over the counter when doxycycline no prescription buy most common side effects of levitra estrace order in the us buy etodolac 80 mg online crema elocom pret northwest pharmacy convention 2011 buy premarin singapore kamagra oral jelly 100mg wiki buy cheap estrace using pay pal lioresal 5 mg tablet best online pharmacy no prescription canada forum buy flonase online membership needed buy atarax us estrace uk buy tretinoin 0,025 max dose pills cheap dapoxetine online sildenafil propranolol and birth control pills astelin over the counter generic erythromycin ointment celexa 100mg cheap cialis pills for sale canada; lynoral usa cvs prices can you buy acivir pills free prescription viagra where to buy over the counter otc inhaler for asthma enalapril maleate mechanism of action alesse pill uk cardura coupon code ceftin discount dosage of bactrim for dogs what are the side effects of ashwagandha very cheap levitra super active walmart pharmacy jobs georgia flagyl side effects in cats order abortion pill online uk free coupon for kamagra genuine viagra plus best price luvox 50 mg tablets what does ginseng do to your body buy tetracycline 500mg prescription detrol rxlist buy alligator gar fish pharmacy eulexin tablets side effects law and order svu online live what is risperdal used to treat in children buy synthroid quick online albenza india lamisil spray boots fast proventil deleviery minocycline hcl 50mg capsules best generic elavil sites 1000 nice games 4 pink pills for chlamydia purchase generic nizagara buy bystolic bulk generic plendil uk paypal birth control pills forzest order erection packs 1 levitra prescription purchase brand viagra in mexico best psp 1000 games effects of nitrofurantoin in pregnancy methotrexate online order buy cheap online accutane without dizziness medication meclizine buy dostinex online pharmacy non prescription prilosec generic uk paypal hytrin how quickly viagra work long does half price cytoxan cadista methylprednisolone tablets 4 mg prescription celebrex dosage legal buy arimidex online canada can you only get nymphomax on prescription which is more effective lesofat or xenical symptoms of sertraline overdose valtrex buy online uk acheter cordarone pas cher nootropil no prrescription buy viagra plus discount qnexa online bestellen buy zovirax cream us is it safe to order metformin buy trandate fast shipping is it safe to order zaditor benefits of taking prometrium cialis jelly prices usa bupropion no prrescription how to get aristocort drug depakote medications
Home Biz of Baseball - Interviews Interview - Dean Bonham - Sponsorship & Marketing

Like Shoot to Thrill - An AC/DC Tribute on Facebook!

An authentic tribute of AC/DC that covers the best of the Bon Scott era and the best of Brian Johnson's material

Who's Online?

We have 918 guests online

Atom RSS

Interview - Dean Bonham - Sponsorship & Marketing PDF Print E-mail
User Rating: / 8
PoorBest 
Written by Paul Swydan   
Sunday, 24 September 2006 12:00
The Dean Bonham InterviewThere are few people who have been more influential in the sports sponsorship and marketing solutions arenas than Dean Bonham. For the past 18 years, The Bonham Group has been at the cutting edge of sports business world, negotiating more than $2 billion in sponsorship contracts, over half of which Bonham has negotiated personally. Based in Denver, The Bonham Group list of clients boasts companies at the top of the Fortune 500 - IBM, Dell, FedEx, Miller Brewing Company, Target, Verizon – but also many of the sports worlds top organizations, including several baseball clubs. In addition, he has negotiated deals for corporate behemoths like Coca-Cola, Pepsi, Ford Motor Company, Budweiser, and AT&T.

Among his noteworthy accomplishments in baseball was serving as the lead negotiator for US Cellular and Petco Food Supplies as they closed deals with the Chicago White Sox and San Diego Padres for the naming rights to their ballparks. Bonham and his associate Don Hinchey write a sports business column for the Rocky Mountain News that is nationally syndicated. Bonham himself has been quoted or featured in the Denver Post, Washington Post, New York Times, Sports Illustrated, Forbes, Sports Business Journal, and he has been a guest on Fox News, CNBC, CNN’s Moneyline, and ABC’s Nightline.

Bonham was traveling abroad at the time of this interview, but was gracious enough to take time out and speak with The Biz of Baseball about both his experiences and why MLB is on the path to success, amongst other things.

Bizball: You have experience as the President of an NBA franchise. After seeing the top of that mountain, what made you want to venture out on your own to work on sports marketing as a consultant and negotiator?

Dean Bonham: In the late 1980s, when I was President of the Denver Nuggets, sponsorship evaluation and packaging were in their infancy—very seat-of-the-pants.  Reliable metrics were virtually non-existent.  I was frustrated by the lack of a more scientific approach, and I wanted something that would help me accurately measure the value of my sponsorship assets so I’d have a solid basis for negotiating with sponsors.  I figured others in my position would need this too and that turned out to be the case.    

Bizball: At what stage in their purchasing process do companies come to the Bonham Group? Do you generally work with people that have already made the decision to become involved with sports marketing, sponsorships, etc, or do you find that Bonham is contacted when companies are still in the exploratory stage and need some convincing?

Bonham: Companies approach The Bonham Group for advice throughout the marketing cycle.  Occasionally, they’ll approach us in the development phase of a major campaign to solicit our counsel on how to strengthen their programs.  At other times, they’ll contact us after they’ve made a decision to move forward on a sponsorship but are unsure how to proceed for maximum impact and effectiveness.  We’re most often retained after a deal has been implemented to measure its effectiveness against the companies’ strategic objectives and their cost/value ratio parameters.  

Bizball: Has the overall economy in the US impacted how companies are approaching their sponsorship budget, and if so, how?
Dean Bonham quote
Bonham: Advertising and marketing budgets (of which sponsorships are an important part) took a hit in the wake of 9/11 and the recession that followed, but they have rebounded nicely since then.   Successful corporations recognize that marketing is a beast that must be fed in good times or bad.  

Bizball: You have a system for evaluating sports properties called the "TBG Property Analysis". What are the different factors that go into such an evaluation and how does a baseball property differ from other properties?

Bonham: The TBG Property Analysis is a trademarked and proprietary process that we developed to itemize, appraise and package a property’s major sponsorship assets to enable them to deliver maximum value to the sponsor and revenue to the property.  It requires both art and science.  A baseball team is analyzed much like any major sports property, inventorying and valuing the assets, with special attention paid to the team’s status in the community as an important civic asset.  

Bizball: How do you view the current MLB sponsorship market?

Bonham: I’m bullish on MLB sponsorships.  The league and its sponsors have rolled out some top-notch material in the last 7 or 8 years and this is just the tip of the iceberg.  The “Memorable Moments” deal with MasterCard and DHL’s “Delivery Man” promotion are good examples, as was the sponsor activation around the All-Star Game in Pittsburgh this year.    The key thing is MLB is focused on delivering value to its partners and that’s a recipe for mutually-beneficial results.  

Bizball: You boast the Arizona Diamondbacks, Cleveland Indians, Colorado Rockies, San Diego Padres, and the Branch Rickey Award among your baseball clients. Have your experiences with these organizations been similar in nature? What kind of things have you handled for each?

Bonham: We did a sponsorship summit for the Diamondbacks, showing their sponsors how they could work more effectively with each other and understand how they could enhance the value of their relationships with the team.  We helped the Rockies document the value they deliver to their top 10 sponsors.  We also did a sponsorship analysis for the Branch Rickey Award to help the organizers understand the value of their sponsorship assets.  For the Indians and Padres, we did market research on fans and attendees, gauging their attitudes towards a number of key issues.  Interestingly, the Padres hired us after we sat on the other side of the table from them while representing Petco Pet Supplies on the naming rights for Petco Park.

Bizball: So many teams have new ballparks now that will not need remodeling or tearing down for years to come. You have said in the past that selling the naming rights to an already existing stadium is worth less than that of a new one. Are there areas where the reverse is true?  
    
Bonham: Generally, no.  In the hypothetical cases where it could be true (Fenway Park or Yankee Stadium), a valued tradition trumps commercial interest.

Bizball: How can teams gain additional revenue from their parks in a sponsorship sense?

Dean Bonham Quote - Keep a Creative Eye Bonham: New sponsorship inventory is often found when teams keep a creative eye open.  Alternatively, teams can package existing inventory in new ways to create additional value.  Of course, revenue opportunities abound in the case of ballpark renovations or additions.  

Bizball: Is there a new frontier in the naming rights business for existing stadiums/ballparks, and if so, what is it?

Bonham: There is a new frontier in facility naming rights, and it entails going above and beyond the customary exposure and hospitality benefits and integrating the sponsor in such a way that its key constituencies (fans, clients, prospects, employees) have an opportunity to interact with the company, the team and the facility in unique, exciting and mutually-satisfying ways.   That’s the general idea; if I get more specific, I’ll have to charge you (or kill you).  

Bizball: Of the ten most valuable naming rights deals, only one is for a MLB team (Minute Maid Park). What makes MLB parks less valuable to sports marketers?

Bonham: Many of the major markets – Boston, LA, Chicago & New York – haven’t had new ballparks built during this span.  Only the White Sox built a new park during this time and did not name it initially.  As for
US Cellular Field the value overall, baseball’s TV deals and media are much more regional than the NBA and NFL deals.  Also, NFL stadiums and NBA/NHL arenas are more flexible venue as to the events they can potentially host.  New ballparks are designed for baseball and there is no demand to host other events of great value.

Bizball: In 2004, you said that this era could be very well defined as the golden era of baseball. What led you to that conclusion and do you still believe that two years later?

Bonham: Several reasons cause me to be enthusiastic about baseball’s potential: the great strides the game has made toward institutionalizing labor peace; the recognition that the steroid issue had to be dealt with to ensure the integrity of the game; and the centralization and amplification of baseball’s major marketing functions under the auspices of the commissioner and his able staff.  

Bizball:
On the other hand, you have also stated that you believe MLB's economic model is flawed. Why do you believe that?  

Bonham: I’ve changed my mind on this, primarily as a result of the changes within MLB.  First and foremost is the change in the relations between MLB and the Players Association—they’re much less adversarial now.  The luxury tax and the expansion of revenue sharing are also helping to level the playing field and there are prospects for continued improvement.  In short, MLB is dealing with the problems in a proactive way and that bodes well for the future.  

Bizball: Some MLB executives have stated that they have innovated on the marketing side more slowly than other leagues due to their reliance on tradition. One way that MLB stepped out of the box this year was with the World Baseball Classic tournament. Do you see this as an event that MLB can sustain, even grow, in subsequent years? What would you have done differently from a sponsorship and/or media perspective?

Dean Bonham Quote - MLB Sleeping Giant Bonham: Baseball was always a sleeping giant from a marketing perspective.  The giant actually woke up 8-10 years ago and recognized that to compete in today’s crowded sports marketplace, it has to identify how tradition and the game’s many inherently attractive qualities can blend with innovation and more aggressive marketing to solidify and expand the game’s appeal.  The World Baseball Classic was a giant step in this direction.  The WBC automatically broadens the game’s global platform, with the potential for gaining millions of new fans (and a share of their discretionary income) for MLB.  Having said that, the tournament and its related marketing and promotion are brand new and naturally lend themselves to refinements, some of which are undoubtedly already underway.   

I look for MLB organizers to focus on a variety of things: how they can make the games and their results more accessible worldwide; how they can link interest in the WBC players back to their MLB clubs; and how they can make baseball’s unique equipment (bats, gloves, uniforms) status symbols around the globe.

Bizball:
One of the basic principles of sports marketing is to cater to the fans, yet many Major League Baseball teams do a poor job marketing to their fan base. What teams do you think do a better job than others? What fundamental marketing tactics could most teams use to better their situation?

Bonham: All our clients do a good job, of course.  The Colorado teams also score well in this area, and they are repaid with loyal support in a relatively small market.  Other teams that seem to have a good handle on marketing to their fan base, and I’m not restricting myself to MLB teams, are the Minnesota Wild, the Los Angeles Angels, the Seattle Seahawks, the Dallas Mavericks and the Houston Rockets. The common denominators seem to be a committed management group and an appreciation for the “little people” in the marketplace.  

As for tactics that can help, I’ll give you two.  One is market research, which can tell you what you’re doing right and what you’re doing wrong.  Sometimes the answers aren’t pretty; but if you want to improve, you need to hear them.  I’m also big on fan forums.  These are a form of market research; but if done right, they can also provide a team with excellent creative input.  
    
Bizball: Lastly, any discussion of MLB and its business operation has to touch on Major League Baseball Advanced Media and its flagship site, MLB.com. What is your overall view of MLBAM?

Bonham: MLBAM is a remarkable success story that’s come a long way in six years.  MLB showed a lot of
Dean Bonham Quote - MLBAM is remarkable foresight in putting it together and Bob Bowman has done an outstanding job of nurturing it in the formative stages and in growing the business.  It’s been a big part of the awakening of the sleeping giant in terms of recognizing the change in how fans access and consume sports media.  The initial problems with technology appear to have been mastered and the periodic disputes and resulting friction over property rights are a natural result of the shakeout in the development and financial ramifications of the new media.  I see a huge revenue upside.


  • Interview conducted by Paul Swydan
  • Edited by Maury Brown

To read other interviews on The Biz of Baseball with the likes of Jayson Stark, Ken Rosenthal, Stan Kasten, Marvin Miller, Bowie Kuhn, Bob Costas, and others, select the Interviews navigation element to the left on any page.  

This interview is copyrighted. For republication information, please contact The Biz of Baseball.

 
 
Banner

Poll

Should MLB Force Jeffery Loria to Sell the Marlins?